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Van Holten's is an American pickle brand founded in 1898, known for its Pickle-In-A-Pouch concept that makes pickles a portable, ready-to-eat snack. The company sells its products online and through retail locations across the United States.
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About Vanholtenpickles
Founded
1898
Company type
Family-owned
Headquarters
Waterloo, Wisconsin, USA
Main category
Food and drinks
Core products
Pickle-In-A-Pouch, Pickle-Ice, Pickleback Mixer, Pickled Egg
Online shop
Available via own webshop
Store locator
Available on website
Customer service
Via contact form and phone
Van Holten's is a family-owned business based in Waterloo, Wisconsin, operating in the snack food segment with a focus on flavored pickles and pickle-based products. The brand targets consumers who enjoy bold, unconventional snack experiences, from sour candy crossovers like Warheads Extreme Sour pickles to Mega Chamoy varieties. Beyond pickles, the product range includes Pickle-Ice electrolyte freeze pops and a Pickleback Mixer designed for use in cocktails and mocktails. The brand positions itself in the accessible, everyday snack market, with variety packs available for consumers who want to try multiple flavors.
Active promotions
Ready to use with your order at Vanholtenpickles.
Discount on variety packs when purchasing multiple pickle assortments in a single order
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Free shipping on orders above a minimum order value in the online shop
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Vanholtenpickles in the news
Recent updates and background about Vanholtenpickles, summarised in our own words.
Van Holten's Expands Flavor Range with Extreme and International Varieties
Van Holten's has added bold new flavors to its Pickle-In-A-Pouch line, including a Warheads Extreme Sour collaboration and a Mega Chamoy variety inspired by Mexican condiment traditions. The expansion reflects the brand's ongoing effort to bring non-traditional flavors to the pickle snack category.
Pickle-Ice: Electrolyte Freeze Pops Enter the Sports and Hydration Market
Van Holten's Pickle-Ice freeze pops are positioned as an electrolyte-enhanced alternative to standard hydration products, targeting consumers who seek functional benefits alongside distinctive flavor. The product extends the brand beyond traditional snack food into the hydration segment.
Pickleback Mixer Brings Pickle Flavor to Cocktail Culture
Van Holten's Pickleback Mixer is designed to add a tangy, pickle-flavored twist to cocktails and mocktails, tapping into the growing consumer interest in savory drink ingredients. The product is part of the brand's broader push to position pickles as a versatile ingredient beyond the snack aisle.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Vanholtenpickles
Answers to the most common questions, based on search behaviour and our own research.
Is Van Holten's Pickles a reliable place to order from?
Van Holten's is a long-established American company founded in 1898 with a physical address in Waterloo, Wisconsin, and contactable by phone and email. The brand is sold both through its own online shop and through retail stores across the United States.
What pickle flavors does Van Holten's sell?
Van Holten's offers a range of flavored pickles including Warheads Extreme Sour and Mega Chamoy, among others. Variety packs of 4, 8, or 12 pickles are available for consumers who want to sample multiple flavors.
Can I find Van Holten's pickles in a store near me?
The website includes a store locator tool that helps customers find nearby retail locations carrying Van Holten's products. Products are also available for purchase directly through the online shop.
How can I contact Van Holten's customer service?
Van Holten's can be reached by phone at 920-478-2144 or through the contact form on their website. The contact page lists separate inquiry types including general questions, product questions, and marketing opportunities.
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