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Rootsbyga, operating under the name Roots by Genetic Arts, is an online platform that offers personalized hair loss treatments based on genetic testing. The service combines a pharmacogenetic DNA test with a customized topical treatment and dermatologist-approved prescriptions.

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At a glance

About Rootsbyga

Main category
Personalized hair loss treatment
Core product
DNA test plus custom topical treatment
Test scope
Analyzes 50+ genes and biomarkers
Prescription
Approved by licensed dermatologist
Target audience
Adults experiencing hair loss
Treatment format
Once daily topical, no pills
Customer service phone
(351) 205-1707
Current promotion
35% off DNA Test plus first month topical
Roots by Genetic Arts positions itself in the premium segment of hair loss care, targeting individuals who have experienced frustration with standard, one-size-fits-all treatments such as generic minoxidil. The company's approach is built around pharmacogenetics: a patented test analyzes more than 50 genes and biomarkers to determine how a person's body is likely to respond to specific hair loss ingredients. Based on those results, combined with a lifestyle questionnaire, a custom topical formulation is compounded and prescribed by a licensed dermatologist. The service is delivered directly to the customer's door on a subscription basis, positioning it clearly in the direct-to-consumer personalized health market rather than the traditional pharmacy or clinic model.
September 2026

Active promotions

Ready to use with your order at Rootsbyga.

Bundle discount: order the DNA test together with the first month of personalized topical treatment and receive 35% off the combined price.
To the shop
Free consultation with a hair specialist available by phone before purchase, allowing potential customers to discuss their situation before committing to a test.
To the shop
Recent

Rootsbyga in the news

Recent updates and background about Rootsbyga, summarised in our own words.

Rootsbyga

SULT1A1 gene variant may reduce standard minoxidil effectiveness

Research cited by Roots by Genetic Arts indicates that approximately 30% of individuals carry a variation in the SULT1A1 gene that may reduce their response to standard minoxidil treatment. The company uses this and similar genetic markers to determine whether alternative dosages or additional ingredients such as tretinoin are needed.

Rootsbyga

Roots by Genetic Arts launches peptide-powered hair care line

The company recently introduced a new Peptide Hair Care Line, described as non-prescription and based on longevity science. The line expands the product range beyond prescription topicals into over-the-counter hair care.

Rootsbyga

Genetic testing covers 20 key genes linked to hair loss and treatment response

The HairOS test by Roots by Genetic Arts specifically examines 20 genes, including SULT1A1, SRD5A1, SRD5A2, MTHFR, ACE, and GPR44, each of which provides insights into how a person's body produces DHT, activates minoxidil, or regulates blood flow to the scalp. This gene panel forms the scientific basis for the custom formulation each customer receives.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Rootsbyga

Answers to the most common questions, based on search behaviour and our own research.

Is Rootsbyga a reliable company to buy from?

Roots by Genetic Arts is a direct-to-consumer health platform that uses a patented pharmacogenetic test and works with licensed dermatologists to approve prescriptions. The company provides a customer service phone number and publishes success stories on its website, which are indicators of an established operation in the personalized health space.

How does the DNA test from Rootsbyga actually work?

After ordering, customers complete the genetic test and a lifestyle questionnaire. The results are used to analyze over 50 genes and biomarkers relevant to hair loss and treatment response, after which a custom topical formulation is created and a dermatologist reviews and approves the prescription.

What is included in the Rootsbyga starter bundle?

The current entry offer includes the HairOS DNA test combined with the first month of a personalized topical treatment, available at a 35% discount. The topical is a once-daily, non-pill formula delivered directly to the customer's address.

Can the treatment from Rootsbyga also be used by women?

Yes, Roots by Genetic Arts offers separate treatment options for men and women. The formulations differ based on the relevant genetic and hormonal factors for each group, including ingredients such as spironolactone, which functions as an anti-androgen.

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