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Loonen is an American webshop that sells spring-sourced drinking water in glass bottles, available in still and sparkling varieties. The brand positions itself on purity and transparency, with third-party testing for microplastics, PFAS, and hundreds of other contaminants.
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About Loonen
Main category
Bottled water
Assortment
Still water, sparkling water, merchandise
Packaging
Glass bottles only, no plastic
Water source
Natural spring
Testing
Third-party certified, tested for microplastics, PFAS, and hundreds of contaminants
Retail presence
Available at Sprouts and select locations
Ships to
United States
Country
United States
Loonen targets health-conscious consumers who are concerned about contaminants in conventional bottled water, including parents looking to reduce their family's exposure to microplastics and forever chemicals. The brand operates in the premium segment, distinguishing itself through independently verified test results, glass-only packaging, and mineral-balanced spring water. Its philosophy draws on the loon as a symbol of clean, natural water, and the product is designed with practical details such as a wider spout, rippled grip, and a bottle that fits standard cupholders. Loonen is available online and through select retail locations, including Sprouts.
Active promotions
Ready to use with your order at Loonen.
Free shipping on orders above a minimum order value for customers in the United States.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Introductory discount for first-time customers who sign up for the Loonen newsletter.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Loonen in the news
Recent updates and background about Loonen, summarised in our own words.
Loonen water now available at Sprouts
Loonen has expanded its retail presence and is now available at Sprouts stores across the United States, making it easier for consumers to find the brand outside of the webshop.
Loon as a symbol of water purity
Loonen uses the loon bird as its brand symbol, referencing the species' sensitivity to water quality and its association with clean, natural habitats.
Third-party testing at the core of Loonen's approach
Unlike many bottled water brands, Loonen makes its independent test results publicly available on the website, covering microplastics, PFAS, and hundreds of additional contaminants.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Loonen
Answers to the most common questions, based on search behaviour and our own research.
Is Loonen a reliable webshop?
Loonen publishes third-party test results for its water, covering microplastics, PFAS, and hundreds of other contaminants. The brand is also available at physical retail locations such as Sprouts, which supports its credibility as a legitimate product.
Is Loonen water really free of microplastics and PFAS?
Loonen states that its water is independently tested and certified to be free of microplastics and forever chemicals (PFAS). Test results are available on the website for consumers to review directly.
Why does Loonen use glass bottles instead of plastic?
Loonen uses glass exclusively to avoid the risk of plastic particles or chemicals leaching into the water. The bottle design includes practical features such as a wider spout and a rippled grip.
Where can I buy Loonen water?
Loonen water can be ordered through the webshop and is also available in physical stores, including Sprouts locations in the United States. A store finder is available on the website under 'Where to Buy'.
Your turn
Do you have experience with Loonen?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about Loonen
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
- Reviewing anonymously is fine, we only need your email
- No mandatory account, no registration
- Reviews appear after a check within 24 hours
- Monthly chance to win € 250 cash
