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First Day is an American supplement brand that offers organic multivitamin gummies and related nutritional products for the whole family, from toddlers to adults. The brand positions itself around science-backed formulations and wholesome ingredients, serving nearly one million households.

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At a glance

About First Day Life

Main category
Vitamins and supplements
Target audience
Toddlers, kids, teens, adults (men and women)
Product forms
Gummies (chewable)
Prices from
$23.40 (on sale)
Regular prices from
$39.00 per product
Subscription
Subscribe and Save available
Customer rating
4.8 stars, 1,000,000+ families
Key product lines
Multivitamins, Probiotics, Brain Support, Magnesium, Sleep Support
First Day operates in the premium supplement segment, targeting health-conscious parents and adults who prioritise ingredient quality over price. The product range is structured by life stage, with dedicated lines for toddlers, kids, teens, women, and men, covering multivitamins, probiotics, brain support, and magnesium. The brand emphasises closing nutritional gaps rather than replacing a balanced diet, appealing to families looking for daily supplementation that children and adults will actually enjoy taking. Subscription options are available, suggesting a focus on long-term customer relationships rather than one-off purchases.
October 2026

Active promotions

Ready to use with your order at First Day Life.

Seasonal sale offering up to 52% off selected products, including starter packs and individual supplement lines for the whole family.
To the shop
Subscribe and Save plan that provides a recurring discount on multivitamins and supplements delivered on a schedule of the customer's choice.
To the shop
Recent

First Day Life in the news

Recent updates and background about First Day Life, summarised in our own words.

BBC

Cambridge South station integrates into daily campus life

The new Cambridge South railway station has become a regular part of life for those at the nearby city campus. Commuters and students have taken to using the station as part of their daily routines. The station appears to have been well received since its opening.

WDRB

Louder Than Life festival returns to Louisville for four days

The Louder Than Life festival came back to Louisville for a four-day run featuring rock and metal performances. The event took place amid warm conditions at its regular venue. The festival is an established annual fixture in the city's music calendar.

WLKY

Louder Than Life opens with music and high temperatures

The opening day of the Louder Than Life festival brought both live rock music and notably warm weather. Festivalgoers attended performances despite the heat. The event drew crowds to its outdoor venue for the start of the annual gathering.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about First Day Life

Answers to the most common questions, based on search behaviour and our own research.

Is First Day a trustworthy supplement brand?

First Day reports serving over one million households and holds an average customer rating of 4.8 stars. The brand states it uses real science and wholesome ingredients, and its product range is clearly structured by age group and health goal.

What products does First Day sell?

First Day sells organic multivitamin gummies, probiotics, brain support supplements, and magnesium products. Each product line is tailored to a specific life stage: toddlers, kids, teens, women, and men.

Does First Day offer a subscription or discount option?

Yes, First Day offers a Subscribe and Save option for recurring orders. The site also runs promotional sales, such as seasonal discounts of up to 52% off.

Are First Day vitamins suitable for children?

First Day offers specific multivitamin gummies for toddlers, kids, and teens, formulated to address common nutrient gaps in younger age groups. The brand claims that approximately 50% of children worldwide experience such gaps.

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