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NuGo Nutrition is an American nutrition bar brand that has been producing protein bars and snacks for over 24 years. The company is known for using real dark chocolate with cocoa butter instead of palm oil based coatings, and offers product lines suited to a range of dietary needs.
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About Nugo
Founded
Over 24 years ago
Main category
Protein bars and nutrition snacks
Dietary options
Vegan, gluten-free, non-GMO, organic, low-sugar, kosher, dialysis-friendly
Gluten-free standard
Tested below 10ppm, stricter than FDA's 20ppm requirement
Bars sold
Over 1 billion
Customer service
Email and phone support available
Contact email
Contact phone
(888) 421-2032
NuGo Nutrition positions itself as an independent, long-standing player in the nutrition bar market, catering to consumers who prioritize ingredient quality and dietary transparency. The brand targets health-conscious adults and families, including those following vegan, gluten-free, low-carb, or diabetic-friendly diets. Products sit in the mid-range price segment, with boxes of bars starting around 23 to 26 US dollars. A notable point of distinction is the company's use of real dark chocolate made from the whole cocoa bean with cocoa butter, certified by the Non-GMO Project and tested to gluten-free standards stricter than FDA requirements.
Active promotions
Ready to use with your order at Nugo.
Discounted pricing on NuGo variety packs, allowing customers to try multiple product lines at a reduced per-bar cost.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Nugo in the news
Recent updates and background about Nugo, summarised in our own words.
Analysis of behavioral patterns and institutional activity around NUGO
Stock Traders Daily published a review examining the behavioral patterns associated with NUGO alongside institutional investment flows. The piece focuses on trading dynamics and how larger institutional actors interact with this asset. The content is aimed at investors monitoring market behavior.
Visit Nugo →Nugo Flavor Fiber bar in cinnamon raisin available at Whole Foods
Whole Foods Market offers the Nugo Flavor Fiber bar in a cinnamon raisin variety, weighing 1.6 ounces. The product is available for both grocery pickup and delivery. It represents one of the snack options within the Nugo product range.
Visit Nugo →High-protein Costco snacks recommended for office workers
Business Insider published a personal account from someone who returned to working in an office environment. The piece highlights seven high-protein snack options available at Costco that the author found helpful for maintaining energy throughout the workday. Nugo products appear among the items discussed in this context.
Visit Nugo →Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Nugo
Answers to the most common questions, based on search behaviour and our own research.
Is NuGo a trustworthy webshop?
NuGo Nutrition has been in business for over 24 years and has sold more than one billion bars to customers. The company operates as an independent brand and emphasizes customer satisfaction through direct email and phone support.
How can I contact NuGo customer service?
NuGo can be reached by email at [email protected] or by phone at (888) 421-2032. The company states its goal is to ensure every customer feels taken care of and satisfied with their experience.
Are NuGo bars really gluten-free?
NuGo's gluten-free products are batch tested to below 10ppm, which is a stricter standard than the FDA's 20ppm requirement. All gluten-free product lines are also certified by the Gluten-Free Certification Organization (GFCO).
Do NuGo bars contain palm oil?
NuGo states that its dark chocolate products do not contain palm oil. The bars are coated in real dark chocolate made with cocoa butter from the whole cocoa bean, and the company marks its real dark chocolate products as palm oil free.
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