Starter Kit bundle including a selection of products plus a full year of member prices at a reduced introductory rate.
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Beauty Pie is a membership-based beauty retailer that sells premium skincare, makeup, haircare, bodycare, fragrances, and supplements directly to consumers, bypassing traditional retail markups. The company positions itself as a direct-to-consumer alternative to conventional luxury beauty brands.
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About Beauty Pie (US)
Business model
Membership-based direct-to-consumer
Membership price
From £29 per year
Product categories
Skincare, makeup, haircare, bodycare, fragrance, supplements
Lab partners
50+ labs across South Korea, Japan, France, Switzerland, Germany, UK, USA
Founder
Marcia Kilgore
Currency (US store)
USD
Savings claim
Up to 4x more for your money vs. traditional luxury retail
Customer support
Available via Help section on website
Beauty Pie was founded by skincare entrepreneur Marcia Kilgore, who set out to challenge the traditional beauty industry model in which retailers and middlemen absorb a large share of a product's final price. The company works with more than 50 professional beauty labs in countries including South Korea, Japan, France, Switzerland, Germany, and the United States, and sells the resulting products at what it describes as factory-direct prices through a membership subscription. Memberships start from a low annual fee, giving members access to a broad range of products at prices significantly below conventional luxury retail. The typical Beauty Pie customer is a beauty-conscious consumer who wants high-performance formulations without paying for brand prestige, advertising spend, or retailer margin.
Active promotions
Ready to use with your order at Beauty Pie (US).
Seasonal Last Call sale with discounts of up to 50% on selected products for members.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Beauty Pie (US) in the news
Recent updates and background about Beauty Pie (US), summarised in our own words.
Is a Beauty Pie Membership Worth the Cost?
Beauty Pie is a subscription-based beauty retailer that promises luxury products at reduced prices. Consumers and reviewers frequently raise questions about whether the membership model offers genuine value for money.
Never overpay for beauty again
Beauty Pie invites consumers to join its membership program for access to premium skincare, makeup, wellness products, and fragrances sourced from leading labs worldwide. Memberships start from £29 per year.
Triple Hyaluronic Acid collection
The Vogue editor-approved Triple Hyaluronic Acid and Lipopeptide Serum served as the inspiration for a wider range of skincare formulas built around the same hero ingredients. The collection is available to Beauty Pie members.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Beauty Pie (US)
Answers to the most common questions, based on search behaviour and our own research.
Is Beauty Pie a legitimate and trustworthy webshop?
Beauty Pie is an established direct-to-consumer beauty company founded by Marcia Kilgore, a recognized figure in the beauty industry. The company works with verified professional labs and has hundreds of thousands of members. It operates a transparent membership model and publishes its terms, privacy policy, and returns information publicly on its website.
How does the Beauty Pie membership work?
Beauty Pie operates on a subscription membership model, with memberships starting from £29 per year. Members gain access to products at direct factory prices, which the company states can be up to four times lower than traditional luxury retail prices.
Can I return products to Beauty Pie?
Beauty Pie provides information about returns in the customer support section of its website. Shoppers are advised to consult the dedicated Returns page for specific conditions and timeframes.
Where are Beauty Pie products made?
Beauty Pie products are developed in collaboration with professional labs in multiple countries, including South Korea, Japan, France, Switzerland, Germany, the United Kingdom, and the United States. The company does not manufacture under its own roof but works directly with these specialist facilities.
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