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Lift Down is an online headwear shop that sells plain, unbranded cotton and wool caps in three distinct sizes: Small, Regular, and XL. The shop is aimed at people who struggle to find caps that actually fit and prefer a clean, logo-free look.

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At a glance

About Lift Down

Price per cap
£23.00
Available sizes
Small, Regular, XL
Number of colours
22
Main materials
Cotton and wool
Free shipping from
£50
Promotion
Buy 3 get 1 free
Main category
Headwear
Wholesale available
Yes
Lift Down positions itself in the mid-range segment, with caps priced at £23, targeting consumers who are frustrated by the one-size-fits-most approach of mainstream headwear brands. The shop's philosophy centres on simplicity: no logos, no branding, just well-made caps in real sizes and a wide range of colours. Their typical customer includes both people with smaller heads who find standard caps loose and oversized, and people with larger heads who are normally forced to wear caps at maximum stretch. With over 6,000 customer reviews and a product range that includes both cotton and wool options, the shop appeals to buyers who prioritise fit and durability over fashion trends.
July 2026

Active promotions

Ready to use with your order at Lift Down.

Buy 3 caps and get 1 cap free. A standing promotion visible across the Lift Down webshop for customers buying multiple caps at once.
To the shop
Free shipping on orders of £50 or more, automatically applied at checkout when the order value reaches the threshold.
To the shop
Recent

Lift Down in the news

Recent updates and background about Lift Down, summarised in our own words.

The Connexion

Rugby players help elderly residents after lift failure at care home

A group of French rugby players assisted residents of a retirement home after the building's lift stopped working. The players stepped in to help where mechanical support was unavailable. The incident drew attention to the practical challenges that lift outages can cause in care facilities.

giant.fm

Plymouth Council rejects lift assistance fee proposal ahead of broader review

The Plymouth City Council voted against adopting a proposed ordinance that would have introduced a fee for lift assistance services. The decision was made in the context of a planned comprehensive review of the local fee structure. No alternative fee arrangement was confirmed at the time of the vote.

NBC New York

Newark mayor files lawsuit to close detention facility and ends curfew

The mayor of Newark announced legal action aimed at shutting down Delaney Hall, a local detention facility. Alongside the lawsuit announcement, a previously imposed curfew was lifted. The move reflects ongoing tensions between city authorities and the operation of the facility.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Lift Down

Answers to the most common questions, based on search behaviour and our own research.

Is Lift Down a reliable webshop?

Lift Down has collected over 6,000 customer reviews on its own website, with buyers regularly praising the fit, quality and colour accuracy of their caps. Multiple reviewers mention returning to buy again after a first purchase, which suggests a consistent level of customer satisfaction.

Does Lift Down offer free shipping?

Yes, Lift Down offers free shipping on orders of £50 or more. Orders below that threshold are subject to shipping and tax costs that are calculated at checkout.

What sizes do Lift Down caps come in?

Lift Down caps are available in three sizes: Small, Regular, and XL. The brand specifically caters to people who find standard one-size caps either too large or too small.

Can I order custom or branded caps from Lift Down?

Yes, Lift Down offers a custom cap service where you can add embroidered logos or designs. According to their website, there are no setup or artwork costs and the service supports over 20 colours.

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