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Sobelia is an online perfume retailer offering a wide selection of discounted fragrances for men, women, and children. The shop claims to carry over 6,500 authentic perfumes from more than 300 recognised brands.

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At a glance

About Sobelia

Founded
2010
Number of customers
250,000
Assortment
Over 6,500 fragrances
Number of brands
Over 300
Main categories
Men, women, children, skincare, gift sets
Shipping partners
USPS, TNT, DHL
Payment security
3D Secure, SSL Encryption
Customer service
Available by e-mail
Sobelia positions itself firmly in the budget segment of the fragrance market, targeting consumers who want recognisable designer perfumes without paying full retail prices. The shop has been active since 2010 and states it has served 250,000 customers across multiple European countries and beyond. Its approach is straightforward: stock a large catalogue of authentic branded fragrances and sell them at a structural discount, rather than relying on seasonal sales alone. The assortment spans well-known names such as Calvin Klein, Dolce and Gabbana, Gucci, and Yves Saint Laurent, alongside niche and heritage brands.
June 2026

Active promotions

Ready to use with your order at Sobelia.

Referral discount: introduce a friend to Sobelia through the sponsorship programme and receive a reduction on your next fragrance purchase.
To the shop
Seasonal price promotion: selected fragrances from major brands offered at a further reduced price for a limited period.
To the shop
Recent

Sobelia in the news

Recent updates and background about Sobelia, summarised in our own words.

Sobelia

Sobelia carries fragrances for children alongside adult ranges

In addition to men's and women's perfumes, Sobelia stocks a dedicated children's fragrance category, including licensed scents tied to characters such as SpongeBob SquarePants, Dora the Explorer, and the Hulk. Prices in this category start below £25.

Sobelia

Skincare and gift sets part of the Sobelia catalogue

Beyond fragrances, Sobelia also offers skincare products and pre-packaged gift sets, broadening its appeal beyond standalone perfume purchases. This makes the shop a practical option for gifting occasions.

Sobelia

Sobelia operates across ten European countries

The webshop serves customers in Germany, Austria, Spain, Finland, Italy, the Netherlands, Poland, Great Britain, Sweden, and Denmark, with localised versions of the site available for each market.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Sobelia

Answers to the most common questions, based on search behaviour and our own research.

Is Sobelia a trustworthy webshop?

Sobelia has been operating since 2010 and states that all fragrances in its catalogue are 100% authentic. The shop uses SSL encryption and 3D Secure payment processing, which are standard indicators of a legitimate e-commerce operation.

How does Sobelia deliver and how long does delivery take?

Sobelia ships orders via USPS, TNT, or DHL. Specific delivery timeframes are not published on the homepage, so it is advisable to check the shop's terms or FAQ page for up-to-date delivery estimates.

Are the perfumes on Sobelia genuine and not counterfeit?

Sobelia explicitly states that all fragrances it sells are 100% authentic and sourced from well-known brands. The shop describes itself as an online perfumery focused exclusively on discounted, genuine branded perfumes.

How can I contact Sobelia's customer service?

Sobelia's customer service can be reached by e-mail via a contact form on their website. The shop also provides a frequently asked questions section for common queries.

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