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Tower 28 Beauty is an American clean beauty brand offering makeup and skincare products formulated specifically for sensitive, reactive, and eczema-prone skin. The brand positions itself at the intersection of dermatologist-approved ingredient standards and everyday wearability.
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About Tower 28 Beauty
Free shipping from
$30 (U.S. orders)
Main category
Clean beauty, makeup and skincare
Target audience
People with sensitive, reactive or eczema-prone skin
Price range
$18 to $36
Key ingredient focus
Hypochlorous acid, fragrance-free, alcohol-free
Dermatologist tested
Yes, stated on product level
Shade quiz available
Yes, 3-minute online shade match quiz
First order benefit
Free mini pouch with first order
Tower 28 Beauty targets consumers who struggle with irritation, redness, rosacea, acne, or eczema and have difficulty finding cosmetics that do not aggravate their skin. The brand operates in the mid-range price segment, with products typically priced between $18 and $36, and focuses on fragrance-free, alcohol-free, and non-comedogenic formulations. A notable part of the product philosophy centers on hypochlorous acid technology, most prominently in the SOS Rescue Spray, which has gained wide attention through social media. The range spans both skincare and complexion products, with an unusually extensive shade selection designed to serve a broad range of skin tones.
Active promotions
Ready to use with your order at Tower 28 Beauty.
Free mini pouch included with your first order, no minimum spend required.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Discounted gift sets available, such as starter sets combining multiple products at a reduced bundle price.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Tower 28 Beauty in the news
Recent updates and background about Tower 28 Beauty, summarised in our own words.
Tower 28 Products Featured in Credo Beauty Sale Overview
New York Magazine published a roundup of recommended purchases from a Credo Beauty sale event. Tower 28 Beauty products were among the items highlighted in the selection. The article served as a general shopping guide for the sale.
Tower 28 Creates Standalone Pop-Up Focused on Community
Tower 28 Beauty developed its first independent pop-up space with an emphasis on community engagement rather than direct sales. The initiative reflects a broader brand strategy centered on connecting with its audience. Marketing Brew covered the concept and its intentions.
Tower 28 Beauty Wraps Up Its Inaugural Pop-Up Event
Tower 28 Beauty has concluded its first pop-up activation. The event represented a significant moment in the brand's experiential marketing efforts. Beauty Packaging noted the completion of the initiative.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Tower 28 Beauty
Answers to the most common questions, based on search behaviour and our own research.
Is Tower 28 Beauty a reliable webshop?
Tower 28 Beauty is an established clean beauty brand with a publicly accessible website, clear product descriptions, and a stated shipping policy. The brand has gained notable visibility through social media platforms such as TikTok and Instagram, and its products are dermatologist-tested according to the brand's own claims.
Do I get free shipping from Tower 28 Beauty?
Tower 28 Beauty offers free shipping on U.S. orders of $30 or more. Orders below that threshold will incur shipping costs, which are calculated at checkout.
Is Tower 28 Beauty suitable for sensitive skin?
The brand specifically formulates its products for sensitive and reactive skin types. Products are described as fragrance-free, alcohol-free, and non-comedogenic, and are marketed as suitable for people dealing with eczema, rosacea, redness, and acne.
How do I find the right shade at Tower 28 Beauty?
Tower 28 Beauty offers a 3-minute online shade match quiz on its website to help customers find the right shade for products like the Swipe Serum Concealer and the Swipe Serum Foundation. Both products are available in an extensive range of shades.
Your turn
Do you have experience with Tower 28 Beauty?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about Tower 28 Beauty
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
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