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The Beachwaver Co. is an American hair care brand best known for its patented rotating curling irons, designed to create effortless waves without requiring any styling technique. Alongside its tools, the brand offers a range of vegan, paraben-free, and cruelty-free hair care products.

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At a glance

About Beachwaver

Main category
Hair styling tools and hair care
Key products
Rotating curling irons, hair dryers, shampoo, conditioner, dry shampoo, braid balm
Free shipping from
$100 (contiguous US only)
Standard shipping rate
$4.99
Ships to
United States (contiguous states); excludes Hawaii, Alaska, and international orders for free shipping
Product standards
Vegan, paraben-free, formaldehyde-free, cruelty-free
Beauty awards
75+ awards, including Allure Best of Beauty
Founded by
Celebrity hairstylist Sarah Potempa
The Beachwaver Co. was founded by celebrity hairstylist Sarah Potempa and positions itself in the mid-to-premium segment of the hair styling market. Its core audience consists of consumers who want salon-quality results at home, without needing professional skills. The brand's philosophy is rooted in accessibility and clean formulations, offering tools and hair care products that are vegan, paraben-free, formaldehyde-free, and cruelty-free. With over 75 beauty awards and features in outlets such as InStyle, Harper's BAZAAR, and Cosmopolitan, the brand has built a recognizable presence in the beauty industry.
July 2026

Active promotions

Ready to use with your order at Beachwaver.

Free standard shipping on orders over $100 within the contiguous United States.
To the shop
Seasonal sitewide discount of up to 30% on tools, hair care, and accessories, with selected items available as final sale bundles from $10.
To the shop
Recent

Beachwaver in the news

Recent updates and background about Beachwaver, summarised in our own words.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Beachwaver

Answers to the most common questions, based on search behaviour and our own research.

Is Beachwaver a reliable webshop?

The Beachwaver Co. is a registered brand with a clear disclaimer, affiliate transparency policy, and a published contact address at [email protected]. The brand has received over 75 beauty awards and has more than 31,000 customer reviews with an average rating of 4.9 out of 5.

Does Beachwaver offer free shipping?

Yes, The Beachwaver Co. offers free standard shipping on orders over $100, but only within the 48 contiguous United States. Hawaii, Alaska, and international orders are excluded from this promotion. A flat shipping rate of $4.99 applies to orders below the threshold.

Can I return a product to Beachwaver?

The available source data does not specify a return window or return policy in detail. It is recommended to contact Beachwaver directly at [email protected] for information on returns. Note that items discounted at 30% or more are marked as final sale and are likely non-returnable.

Are Beachwaver hair care products vegan and cruelty-free?

Yes, Beachwaver's hair care range is described as vegan, paraben-free, formaldehyde-free, and cruelty-free. This applies to products such as their shampoos, conditioners, and styling treatments.

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