Show how your product is used in everyday life.
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
Up With Paper is an American webshop specialising in pop-up greeting cards, novelty books, and paper gifts for a wide range of occasions. The shop has been producing pop-up cards since 1978 and sells directly to consumers through its own online platform.
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Photo reviews
Photos and experiences shared by contributors. Read below how we check submissions.
How reviews and confirmations work
We ask contributors to share a photo they took and their own experience. Reviews go through automated checks. Flagged reviews can be assessed manually. Approval is not a guarantee that a photo is unedited or free of AI generation.
- Email address confirmed means the link sent to that address was used. It does not prove a purchase or the identity of a person.
- Company management confirmed relates to access to this company page. A paid plan does not verify individual reviews.
- A review invitation does not independently prove a purchase. An order reference supplied by a company is not independent purchase verification either.
- Publishing a photo with a review does not automatically permit reuse in marketing. A subscription does not grant that permission either.
Is there a problem with a review or photo? Contact us with the page link and an explanation so we can examine it. [email protected]
Impact via Upwithpaper
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For business owners
What could Image Review do for your business?
Let customers tell the story. Discover how reviews and customers’ own photos could work for your business.
An example for your business
Let your products become part of your customer’s story.
Collect product experiences with customers’ own photos. Photos with recorded permission can be exported for your website and organic social media, within that permission.
Bring customer experiences closer to the next order.
Display available reviews using a widget on your website. With the WooCommerce plugin, you can also show product reviews alongside the relevant product.
Show what your work means to your customers.
Let customers share their experience with your business. A relevant photo they took can help others understand the work you did.
Show your work through your customer’s eyes.
Ask for a relevant photo of the result alongside an experience. Reuse a photo only when permission is recorded and within the permitted use.
Show experiences where new customers discover you.
Use your company page for company reviews and display available reviews with a widget on your own website, for example alongside your services or contact page.
An illustration of how you could use Image Review. Your choices are not stored.
How it works
- Activate your company pageAdd your business or claim its existing page. Activate access after business verification.
- Ask your customer to share an experienceChoose a product and invite a customer to share an honest experience with their own photo.Ask a customer about their experience of your service and a relevant photo of the result.
- Show customer experiencesDisplay available reviews with a widget. Reuse customer photos when permission has been recorded.
The basic widget is also available on a free account. Your portal shows the product review allowance and order connections included in your plan. The WooCommerce product review tab is also available on Free. Company page editing and photo export require a paid plan or active trial. Photo reuse always requires appropriate permission.
About Upwithpaper
Founded
1978
Main category
Pop-up greeting cards and novelty paper gifts
Price range
From approximately $8.49
Sub-brand
UWP Luxe (artisan, hand-finished cards)
New subscriber discount
10% off first order
Sales channel
Direct-to-consumer webshop and wholesale
Customer service
Via contact form and FAQ page
Occasions covered
Birthday, Halloween, Christmas, Valentine's Day, Mother's Day, and more
Up With Paper positions itself in the mid-range greeting card market, targeting consumers who want something more engaging than a standard flat card. The brand's philosophy centres on playful, detail-driven paper engineering, with its designers focusing on the small mechanical and visual elements that make each card or book interactive. Alongside its main line, the company operates a boutique sub-brand called UWP Luxe, which uses artisan craftsmanship, elaborate foiling, and hand-finishing to appeal to buyers seeking a more premium paper gift. The assortment covers everyday occasions as well as seasonal themes, with products ranging from around $8 to $25 and above, placing the shop squarely in the accessible to mid-premium segment.
Active promotions
Ready to use with your order at Upwithpaper.
10% discount on the first order when signing up for the Up With Paper newsletter
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Seasonal sale prices on selected cards and gift items, with discounts visible on the homepage
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Upwithpaper in the news
Recent updates and background about Upwithpaper, summarised in our own words.
Halloween card features a crew of costumed dogs
Up With Paper has added a Halloween-themed card called Bark! Boo! The Halloween Pup Crew! to its seasonal collection, featuring illustrated dogs including a dalmatian, corgi, chihuahua, and bulldog in spooky settings. The card is part of the broader Halloween range that includes light-up, glow-in-the-dark, and pull-tab designs.
Visit Upwithpaper →Birth Flower Collection adds personalised floral cards
Up With Paper has expanded its card range with a Birth Flower Collection, offering designs tied to the recipient's birth month flower. The October card features the cosmos and is currently available at a reduced price.
Visit Upwithpaper →Sight 'n Sound cards combine visuals and audio effects
The Sight 'n Sound range from Up With Paper offers greeting cards that incorporate both visual pop-up elements and sound, adding an extra sensory layer to the card-giving experience. The collection sits alongside other specialty lines such as Delighted shadowbox cards.
Visit Upwithpaper →Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Upwithpaper
Answers to the most common questions, based on search behaviour and our own research.
Is Up With Paper a reliable webshop?
Up With Paper has been in the greeting card business since 1978 and operates its own direct-to-consumer webshop. The site includes a return policy, postage information, shipping details, and a customer care section, which are standard indicators of an established retailer.
What is the return policy at Up With Paper?
Up With Paper lists a return policy on its website. Shoppers are advised to consult the dedicated Return Policy page on the site for the exact conditions and timeframes that apply to their order.
Does Up With Paper offer free shipping?
The website provides postage and shipping information in its customer care section, but no universal free shipping threshold is explicitly stated on the homepage. Checking the Shipping page before ordering is recommended.
Can I get a discount on my first order at Up With Paper?
Yes. Up With Paper offers 10% off a first order for new subscribers who sign up for the newsletter via the website.
Your turn
Do you have experience with Upwithpaper?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about Upwithpaper
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
- Reviewing anonymously is fine, we only need your email
- No mandatory account, no registration
- Reviews appear after a check within 24 hours
- Monthly chance to win € 250 cash
