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Unreal Deli is an American online shop specializing in 100% plant-based deli meats, including vegan corned beef, turkey, steak, and bacon slices. The brand ships its products directly to consumers and is also available in thousands of grocery stores, delis, and sandwich chains across the United States.
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About Unrealdeli
Main category
Plant-based deli meats
Product range
Vegan corned beef, turkey, steak and bacon slices
Dietary profile
100% plant-based, GMO-free, high protein
Headquarters
Dover, Delaware, United States
Customer service hours
Monday through Friday, 8 AM to 5 PM EST
Also available
In stores nationwide and via wholesale
Notable recognition
Ranked #1 best-selling vegan deli meat on Amazon
Unreal Deli was founded by Jenny Goldfarb, whose great-great-grandfather operated several New York delis after immigrating from Romania in 1907. Drawing on that family heritage, Jenny developed her plant-based deli meats in her home kitchen while pregnant, aiming to recreate the flavors of traditional New York deli food without animal products. The brand positions itself in the mid-range segment of the plant-based food market, targeting vegan and flexitarian consumers who value protein-rich, GMO-free ingredients made from real vegetables and grains. After appearing on the television program Shark Tank and receiving an endorsement from investor Mark Cuban, the company expanded from a home kitchen operation to a nationally distributed brand.
Active promotions
Ready to use with your order at Unrealdeli.
Free shipping on orders above a minimum order value, for example when ordering multiple packs of deli slices together.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
A discount on a bundle or variety pack containing multiple flavors of plant-based deli slices, allowing customers to try different products at a reduced combined price.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Unrealdeli in the news
Recent updates and background about Unrealdeli, summarised in our own words.
Unreal Deli: developments following the Shark Tank appearance
Mrs. Goldfarb's Unreal Deli gained attention after being featured on the television programme Shark Tank. The company, which specialises in plant-based deli products, saw notable changes in its business following that exposure.
Visit Unrealdeli →Unreal Deli founder reflects on life after Shark Tank
Following her appearance on Shark Tank, Unreal Deli founder Jenny Goldfarb discussed how the company evolved. The interview provided an update on the direction the brand took after gaining national television exposure.
Visit Unrealdeli →A look at Unreal Deli's progress after Shark Tank
Mrs. Goldfarb's Unreal Deli continued to develop as a business in the period following its Shark Tank appearance. The brand, known for its plant-based deli offerings, built on the momentum gained from the programme.
Visit Unrealdeli →Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Unrealdeli
Answers to the most common questions, based on search behaviour and our own research.
Is Unreal Deli a reliable webshop?
Unreal Deli is an established brand that has been featured in The New York Times and on Shark Tank, and its products are distributed in thousands of stores across the United States. The company provides a customer service window from Monday to Friday, 8 AM to 5 PM EST, and can also be reached by mail at its registered address in Dover, Delaware.
Can I return an order from Unreal Deli?
Unreal Deli has a refund policy listed on its website. For specific conditions and instructions, it is best to consult the refund policy page directly or contact customer service during business hours.
Does Unreal Deli ship bacon orders without delays?
At the time of writing, orders containing Unreal Bacon may experience a temporary shipping delay because stock is being replenished. Unreal Deli has communicated this proactively on its website.
Where can I buy Unreal Deli products if I do not want to order online?
Unreal Deli products are available in thousands of grocery stores, delis, and sandwich chains across the United States. The website includes a store locator feature to help consumers find the nearest stockist.
Your turn
Do you have experience with Unrealdeli?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
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One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about Unrealdeli
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
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