Show how your product is used in everyday life.
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
smol is a UK-based subscription webshop that sells concentrated home cleaning products, including laundry capsules, dishwasher tablets, multi-purpose sprays and foaming handwash. The brand positions itself at the intersection of everyday performance and environmental responsibility, with a focus on reducing single-use plastic, carbon emissions and unnecessary chemicals.
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Photo reviews
Photos and experiences shared by contributors. Read below how we check submissions.
How reviews and confirmations work
We ask contributors to share a photo they took and their own experience. Reviews go through automated checks. Flagged reviews can be assessed manually. Approval is not a guarantee that a photo is unedited or free of AI generation.
- Email address confirmed means the link sent to that address was used. It does not prove a purchase or the identity of a person.
- Company management confirmed relates to access to this company page. A paid plan does not verify individual reviews.
- A review invitation does not independently prove a purchase. An order reference supplied by a company is not independent purchase verification either.
- Publishing a photo with a review does not automatically permit reuse in marketing. A subscription does not grant that permission either.
Is there a problem with a review or photo? Contact us with the page link and an explanation so we can examine it. [email protected]
Impact via UKLG_SMOL GERMANY
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For business owners
What could Image Review do for your business?
Let customers tell the story. Discover how reviews and customers’ own photos could work for your business.
An example for your business
Let your products become part of your customer’s story.
Collect product experiences with customers’ own photos. Photos with recorded permission can be exported for your website and organic social media, within that permission.
Bring customer experiences closer to the next order.
Display available reviews using a widget on your website. With the WooCommerce plugin, you can also show product reviews alongside the relevant product.
Show what your work means to your customers.
Let customers share their experience with your business. A relevant photo they took can help others understand the work you did.
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Use your company page for company reviews and display available reviews with a widget on your own website, for example alongside your services or contact page.
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How it works
- Activate your company pageAdd your business or claim its existing page. Activate access after business verification.
- Ask your customer to share an experienceChoose a product and invite a customer to share an honest experience with their own photo.Ask a customer about their experience of your service and a relevant photo of the result.
- Show customer experiencesDisplay available reviews with a widget. Reuse customer photos when permission has been recorded.
The basic widget is also available on a free account. Product review requests, the WooCommerce product review tab and editing a company page require a paid plan or active trial. Photo reuse always requires appropriate permission.
About UKLG_SMOL GERMANY
Main category
Home cleaning products
Product range
Laundry capsules, dishwasher tablets, sprays, handwash
Prices from
£2.00
Trial offer
Free trial available on selected products
Customer service email
Country
United Kingdom
Founded
2018
Customer reviews
9,700+ reviews, rated Excellent
smol targets households that want effective cleaning products without compromising on sustainability. The brand operates in the accessible to mid-range price segment, offering starter trials from £2.00 and bundles from £5.00, making the switch to greener alternatives financially low-risk. Its core philosophy is that small changes at home, such as switching to concentrated refillable formats, can collectively reduce environmental impact without sacrificing cleaning results. smol distinguishes itself through a subscription model, certified product claims, and a reported track record of saving tonnes of single-use plastic across its customer base.
Active promotions
Ready to use with your order at UKLG_SMOL GERMANY.
Free trial on laundry capsules or dishwasher tablets for new customers, pay only for postage.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Discounted Essentials Bundle offering four cleaning products at a reduced introductory price for first-time subscribers.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
UKLG_SMOL GERMANY in the news
Recent updates and background about UKLG_SMOL GERMANY, summarised in our own words.
smol launches the Reset Range with refillable premium cleaning sprays
The Reset Range is smol's premium product line, featuring refillable cleaning sprays designed for both strong performance and spa-like fragrances. The Clean Reset spray is currently available at an introductory price of £12.00, reduced from £22.00.
The smol Essentials Bundle makes switching to greener cleaning easy
smol offers an Essentials Bundle combining its four most popular cleaning swaps in one box, priced at £5.00 instead of £9.00. The bundle is aimed at households taking their first step towards reducing plastic and chemical use at home.
smol's washwell campaign promotes smarter laundry habits
Through its washwell initiative, smol encourages consumers to wash at lower temperatures, use shorter cycles and reduce water and energy consumption. The campaign includes a short film and practical tips aimed at lowering both household carbon footprints and utility bills.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about UKLG_SMOL GERMANY
Answers to the most common questions, based on search behaviour and our own research.
Is smol a reliable webshop?
smol has been operating since 2018 and has collected over 9,700 customer reviews with an Excellent rating. The brand holds certifications and has been featured in the press, which points to an established and verifiable business.
Can I try smol products before committing to a subscription?
Yes, smol offers free or heavily discounted trials on several products, including laundry capsules and dishwasher tablets starting at £2.00. An essentials bundle with four products is available for £5.00 instead of £9.00.
How do I contact smol customer service?
smol can be reached by email at [email protected]. The website also features a Help Centre with information on delivery, safety, carton recycling and their Rinse and Return programme.
Are smol products actually better for the environment?
smol publishes an Impact Report and holds product certifications to back up its sustainability claims. The company states that its customers have collectively saved tonnes of single-use plastic, and its concentrated formats are designed to use less water and generate less packaging waste.
Your turn
Do you have experience with UKLG_SMOL GERMANY?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about UKLG_SMOL GERMANY
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
- Reviewing anonymously is fine, we only need your email
- No mandatory account, no registration
- Reviews appear after a check within 24 hours
- Monthly chance to win € 250 cash
