Bundle discount when purchasing multiple Sourhouse products together, such as a starter jar combined with the Goldie warmer.
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Sourhouse is a product brand focused on sourdough baking, offering a range of tools designed to make the process easier and more consistent for home bakers. The shop ships to a wide range of countries and has gathered over 1,550 customer reviews on its products.
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About Sourhouse
Founded
2020
Main category
Sourdough baking tools
Key products
Goldie starter warmer, DoughBed, Starter Jars, Bread Blanket
Ships to
Worldwide, including UK, US, EU, AU, CA and more
Currencies accepted
GBP, USD, EUR, AUD, CAD and others
Customer reviews
Over 1,550
Free resource
Free sourdough cookbook with 30+ pages of recipes
As seen in
WIRED, The Kitchn, Food and Beverage Magazine
Sourhouse was founded in 2020 by Erik Fabian, a home baker, and Jenny, an industrial designer, during the early Covid lockdowns when sourdough baking saw a worldwide surge in interest. The brand occupies a niche segment within kitchen and baking tools, targeting home bakers who take sourdough seriously but want practical, well-designed solutions rather than workarounds. Their philosophy centres on the idea that better tools lead to more consistent results, which in turn encourages people to bake more often and share food with others. Products like the Goldie starter warmer, the DoughBed proofing tool, and their easy-to-clean starter jars place the brand in the mid-to-premium segment of home baking accessories, and the range has been featured in outlets such as WIRED, The Kitchn, and Food and Beverage Magazine.
Active promotions
Ready to use with your order at Sourhouse.
Free shipping on orders above a set order value, available for selected countries.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Sourhouse in the news
Recent updates and background about Sourhouse, summarised in our own words.
Sourdough starter care featured in New York Magazine
New York Magazine's product recommendation section covered a sourdough starter storage solution that resembles a small terrarium. The piece highlighted how the product supports the conditions needed to keep a sourdough starter healthy.
Asheville startup navigates tariff challenges and continues to grow
Hypepotamus reported on how an Asheville-based startup faced significant difficulties as a result of import tariffs. The company adjusted its approach in response and was able to continue growing despite the financial pressure.
Sourhouse on Brand Building Through Generosity and PR
Sourhouse has been featured in a discussion about how combining generosity with public relations efforts can contribute to building a recognizable brand. The piece was published by Chief Marketer, a platform focused on marketing strategy and brand development.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Sourhouse
Answers to the most common questions, based on search behaviour and our own research.
Is Sourhouse a reliable webshop?
Sourhouse has collected over 1,550 customer reviews and has been featured in established publications such as WIRED and The Kitchn. The brand was founded by a home baker and an industrial designer and has grown to serve tens of thousands of customers worldwide.
What products does Sourhouse sell?
Sourhouse sells tools for sourdough bakers, including the Goldie starter warmer, the DoughBed proofing tool, easy-to-clean starter jars, and a Bread Blanket. They also offer a free downloadable sourdough cookbook.
Does Sourhouse ship internationally?
Yes, Sourhouse ships to a large number of countries and supports multiple currencies including GBP, USD, EUR, AUD, and CAD. The website automatically adjusts to the shopper's region.
Can I return a product if it does not meet my expectations?
The source data does not specify exact return conditions. It is advisable to check the returns policy directly on the Sourhouse website before placing an order.
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