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Sardine is an American sunglasses brand based in San Anselmo, California, selling colorful acetate frames directly to consumers through its online store. The webshop ships internationally and has built a following of over 3,000 customers.

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At a glance

About SARDINE

Main category
Sunglasses
Price range
From £156 per frame
Free shipping from
$200
Headquarters
San Anselmo, California, United States
Founded by
Danielle McWaters and Lauren Meeker
Sustainability
Climate Neutral Certified, member of 1% For the Planet
Ambassador programme
Available via ShopMy
New arrivals discount
10% off first order when signing up for newsletter
Sardine positions itself in the accessible premium segment for sunglasses, with frames priced at £156 each and a focus on bold colorways and distinctive silhouettes rather than neutral or conventional styles. The brand targets style-conscious consumers who want an everyday accessory that stands out, with designs said to suit square, oval, and round face shapes. Co-founders Danielle McWaters and Lauren Meeker built the brand around the idea of encouraging wearers to step outside comfort zones with color and shape. Sardine is Climate Neutral Certified and a member of 1% For the Planet, indicating a stated commitment to environmental responsibility.
August 2026

Active promotions

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Recent

SARDINE in the news

Recent updates and background about SARDINE, summarised in our own words.

Undercurrent News

Russia sets mackerel and sardine fishing quotas in Japan's waters for 2026

Russia has officially allocated fishing quotas for mackerel and sardine within Japan's exclusive economic zone for the year 2026. The quota allocation determines the volume of these species that may be caught in the designated maritime area.

SeafoodSource

El Niño may reduce sardine and mackerel catches in India in 2027

The El Niño climate phenomenon is expected to have a negative effect on the catch volumes of Indian oil sardine and mackerel in 2027. Fishing yields in the region could decline as a result of the changing ocean conditions associated with this weather pattern.

surfacemag.com

Galerie Sardine and Somerset House open exhibition in Amagansett

Galerie Sardine has teamed up with Somerset House to present a curated exhibition in Amagansett. The collaboration brings together historical perspectives and curatorial expertise in a joint presentation.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about SARDINE

Answers to the most common questions, based on search behaviour and our own research.

Is Sardine a reliable webshop?

Sardine is a registered brand with a physical address at 310 Sir Francis Drake Blvd., San Anselmo, CA, and publicly lists contact details for customer service, partnerships, and wholesale enquiries. The brand states it has over 3,000 customers and holds Climate Neutral Certification.

Does Sardine offer free shipping?

Sardine offers free shipping on orders over $200. The webshop appears to serve international customers, as prices are also displayed in British pounds.

Can I return sunglasses to Sardine?

Sardine lists a returns and exchanges policy on its website. Shoppers are advised to consult the dedicated Returns and Exchanges page for the exact terms and timeframe before placing an order.

How do I contact Sardine customer service?

Sardine can be reached by email at [email protected] for general enquiries. Separate email addresses are available for press partnerships ([email protected]) and wholesale ([email protected]).

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