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Modern Picnic is an American webshop specialising in insulated lunch bags and accessories designed to look like fashionable handbags. The brand gained wider recognition after appearing on the TV programme Shark Tank.
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About Modernpicnic
Price range
From $85 to $250
Main category
Insulated lunch bags and accessories
Key materials
Vegan leather exterior, insulated interior
Target audience
Women, professionals, travellers
Ships to
Multiple countries including US, Canada, Australia, UK, EU and more
Notable feature
As seen on Shark Tank
Corporate gifting
Available
Ambassador programme
Available
Modern Picnic targets professional women who want to bring their own food to work or while travelling without carrying an obvious lunch bag. The product range sits in the premium segment, with prices starting at around $85 and running up to $250, reflecting the use of vegan leather exteriors and thoughtfully designed insulated interiors. The brand's core philosophy is that practicality and style should not be mutually exclusive, positioning its bags as everyday accessories that happen to keep food cool. Beyond individual consumers, Modern Picnic also serves corporate clients through a dedicated gifting programme and offers a bridal collection for group occasions.
Active promotions
Ready to use with your order at Modernpicnic.
Refer a friend to Modern Picnic and receive a discount on your next order through the referral programme.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Modernpicnic in the news
Recent updates and background about Modernpicnic, summarised in our own words.
The Picnic Blanket: a new product featuring original artwork
Modern Picnic has introduced the Picnic Blanket, designed in collaboration with artist Deanna First. It features a soft top layer, a water-resistant backing and an adjustable shoulder strap, retailing at $85.
Visit Modernpicnic →The Luncher: the best-selling insulated bag disguised as a purse
The Luncher is Modern Picnic's flagship product, designed to carry a full meal and drink while looking like a designer handbag. The Black Croc version is highlighted as particularly popular for office and travel use.
Visit Modernpicnic →The Fanny Pack: insulated snack storage on the go
Modern Picnic's Fanny Pack combines a vegan leather exterior with a discreet insulated interior, aimed at keeping snacks cool while moving around. It is positioned as a functional fashion accessory.
Visit Modernpicnic →Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Modernpicnic
Answers to the most common questions, based on search behaviour and our own research.
Is Modern Picnic a reliable webshop?
Modern Picnic is a recognised brand that appeared on the American TV programme Shark Tank, which points to a degree of public credibility. The shop operates in multiple countries and currencies, and offers a dedicated customer service contact and FAQ section.
What are the shipping options at Modern Picnic?
Modern Picnic ships to numerous countries including the United States, Canada, Australia, the United Kingdom and several European countries. Specific shipping costs and delivery times can be found on the website during checkout.
Can I return a product from Modern Picnic?
The website lists a contact page and FAQ section where return conditions are explained. It is advisable to check the returns policy directly on modernpicnic.com before purchasing.
What types of bags does Modern Picnic sell?
Modern Picnic sells a range of insulated bags including the Luncher, the Large Luncher, a Backpack, a Tote, a Fanny Pack, a Wicker Mini and a Snacker. The shop also sells a Picnic Blanket and food containers.
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