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Example promotion
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To the shop
HBX is an online fashion and lifestyle retailer operated by Hypebeast, offering clothing, footwear, and accessories from over 200 luxury and streetwear brands for men and women. The platform combines editorial curation with a broad product range spanning established names and archive collections.
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About HBX
Free shipping from
£230
First order discount
10% off with newsletter subscription
End of season sale
Up to 70% off
Membership programme
HBX Pro
Main categories
Clothing, Footwear, Accessories, Life, Archives
Target audience
Men and women, fashion and streetwear enthusiasts
Number of brands
Over 200
App available
Yes, HBX mobile app
HBX positions itself in the premium and high-end streetwear segment, targeting consumers with a strong interest in fashion culture, sneakers, and lifestyle goods associated with the Hypebeast media universe. The assortment bridges luxury labels such as Loewe, Maison Margiela, and Rick Owens with streetwear staples like Adidas Originals, New Balance, and Stone Island. Beyond clothing and footwear, the platform also carries lifestyle and home goods, collectibles, and body care products, reflecting a broad cultural lifestyle positioning. An Archives section adds a curated secondhand or past-season dimension that appeals to collectors and enthusiasts seeking harder-to-find pieces.
Active promotions
Ready to use with your order at HBX.
End of season sale with discounts of up to 70% across selected clothing, footwear, and accessories.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
HBX in the news
Recent updates and background about HBX, summarised in our own words.
HBX Group International: Price-to-Book Forward Ratio
Financial data on the price-to-book forward ratio of HBX Group International Plc is available for the stock listed under the ticker DUS:Q1D. This metric provides investors with a valuation reference point for the company. The data is tracked via the TradingView platform.
Quick on the Net Expands Collaboration with HBX Group B2B2C Division
Quick on the Net has deepened its existing partnership with the B2B2C division of HBX Group. The strengthened collaboration is expected to build on services offered within the travel distribution sector. The development was reported by Travolution.
HBX Group Kicks Off MarketHub Americas 2026 Conference
HBX Group opened its MarketHub Americas 2026 event, with sessions centred on artificial intelligence, the development of partnerships, and growth within the travel sector. The conference brought together stakeholders from across the travel industry. It was reported on by TravelPress.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about HBX
Answers to the most common questions, based on search behaviour and our own research.
Is HBX a trustworthy webshop?
HBX is the retail arm of Hypebeast, a well-known media and commerce group in the fashion and streetwear industry. The platform carries established international brands and offers structured support pages covering delivery, returns, and payment.
Does HBX offer free shipping?
Yes, HBX offers free shipping on orders over £230. Shipping costs and delivery times vary depending on the destination region selected at checkout.
What is the return policy at HBX?
HBX has a returns process in place, accessible through the Help section of the website. Customers can initiate a return via their account under the Returns option.
What is HBX Pro?
HBX Pro is a membership programme that gives subscribers access to exclusive features and benefits on the platform. Customers can sign up directly through the HBX website or app.
Your turn
Do you have experience with HBX?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about HBX
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
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