Seasonal discount on selected shell jackets and insulated layers for a limited period
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Haglöfs is a Swedish outdoor brand selling clothing, footwear and equipment designed for hiking, trekking, trail running and everyday outdoor use. The webshop offers a broad range of products for both men and women, from shell jackets and insulated layers to backpacks, hiking boots and accessories.
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About Haglofs
Main category
Outdoor clothing, footwear and equipment
Target audience
Hikers, trail runners and outdoor enthusiasts
Product range
Jackets, pants, tops, footwear, backpacks, accessories
Gender
Men and women
Price segment
Premium
Brand origin
Sweden
Activities covered
Hiking, trekking, trail running, everyday outdoor use
Haglöfs positions itself in the premium outdoor segment, targeting active consumers who spend time in varied and demanding conditions, from forest trails to mountain routes. The brand focuses on technical performance and weather resistance rather than casual fashion, with a product range built around layering systems and durable materials. Typical customers are hikers, trail runners and outdoor enthusiasts who prioritise function and durability over trend. The webshop covers the full outfit from base to outer layer, including footwear and gear, making it a one-stop shop for outdoor preparation.
Active promotions
Ready to use with your order at Haglofs.
Free shipping on orders above a minimum order value
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Haglofs in the news
Recent updates and background about Haglofs, summarised in our own words.
Haglöfs highlights 24 lesser-known outdoor areas in Sweden
Haglöfs has mapped out 24 outdoor locations in Sweden that receive relatively few visitors. The initiative draws attention to natural areas that are often overlooked in favor of more popular destinations.
Haglöfs highlights lesser-known Swedish destinations
Haglöfs has put together a guide focusing on less frequently visited locations in Sweden, aimed at travelers seeking quieter alternatives. The initiative is framed around the concept of coolcation travel, encouraging exploration of overlooked regions.
Haglöfs featured among notable creative campaigns
Haglöfs was included in a roundup of creative marketing campaigns recognized by industry publication Ad Age. The campaign was highlighted alongside ten other examples from various brands.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Haglofs
Answers to the most common questions, based on search behaviour and our own research.
Is Haglöfs a reliable webshop?
Haglöfs is an established Swedish outdoor brand with an international presence and its own official webshop. The site uses standard security measures including bot detection and cookie consent management in line with common e-commerce practices.
What kind of products does Haglöfs sell?
Haglöfs sells outdoor clothing, footwear and equipment for activities such as hiking, trekking and trail running. The range includes shell jackets, insulated layers, hiking boots, daypacks, pants, tops and accessories for both men and women.
Does Haglöfs offer products for different weather conditions?
Yes, the webshop includes gear suited to changing seasons and varied weather conditions. Customers can find everything from waterproof shell jackets to lightweight layers depending on the conditions they expect.
Can I buy Haglöfs products directly from their own website?
Yes, Haglöfs operates its own official webshop where customers can browse and purchase the full collection of outdoor clothing, footwear and equipment directly from the brand.
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