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Drinktroop, operating under Troop Beverage Co., sells full-strength canned craft cocktails that are delivered directly to consumers. The brand targets adults aged 21 and over who value quality ingredients and a more intentional drinking experience.

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At a glance

About Drinktroop

Main category
Canned craft cocktails
Target audience
Adults 21 and older
Membership program
Yes, with exclusive perks
New customer discount
10% off first order (newsletter signup)
Delivery method
Direct to door
In-store availability
Yes, via store locator on website
Gift option
Available, with handwritten note
Troop Beverage Co. positions itself in the craft beverage segment, focusing on consumers who prefer savoring a well-made drink over drinking in high volume. The brand was founded as a reaction against what it calls toxic drinking culture, and it builds its identity around honest ingredients, real craft spirits, and no unnecessary additives. Products are sold online with home delivery, and the brand also operates a membership program offering perks such as members-only events, partner discounts, and early product access. Troop sits in the accessible premium segment, emphasizing that quality does not have to mean expensive or fussy.
June 2026

Active promotions

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Sign up for the newsletter and receive 10% off your first order.
To the shop
Join the Troop membership program and unlock exclusive discounts at partner venues and early access to new cocktail releases.
To the shop
Recent

Drinktroop in the news

Recent updates and background about Drinktroop, summarised in our own words.

Drinktroop

Troop Beverage Co. launches a Variety Pack for mixed occasions

The brand introduced a Variety Pack featuring its three top-selling canned cocktails in a single bundle, allowing customers to sample different flavors without committing to one product. The pack is positioned as a solution for social gatherings where different preferences are present.

Drinktroop

Troop Membership program offers access to private events and partner discounts

Troop Beverage Co. runs a membership program that goes beyond product discounts, including invitations to members-only private events and exclusive deals at partner restaurants, bars, and wineries. The program also grants early access to new product releases.

Drinktroop

Craft cocktails in a can: Troop uses real spirits and no added extras

Each Troop canned cocktail is made with craft spirits and real ingredients, with no artificial additives or filler ingredients. The brand openly lists what is in its drinks, reflecting a positioning built on transparency about what consumers are actually drinking.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Drinktroop

Answers to the most common questions, based on search behaviour and our own research.

Is Drinktroop a reliable webshop?

Troop Beverage Co. is an established brand with an active online store, a membership program, and a physical store presence. The website includes clear terms, privacy information, and a contact page, which are standard markers of a legitimate retailer.

How does Drinktroop deliver its cocktails?

Drinktroop ships canned cocktails directly to the customer's door. Taxes and shipping costs are calculated at checkout, so final costs depend on the delivery address.

Can I find Drinktroop products in a store near me?

Yes, Troop Beverage Co. products are available in physical stores. The website includes a store locator feature to help customers find nearby stockists.

Does Drinktroop offer any discounts or deals?

New customers can receive 10% off their first order by signing up for the brand's newsletter. Members of the Troop membership program also receive exclusive discounts at partner restaurants, bars, and wineries.

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