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Doughnut (US) is the American storefront of the Doughnut brand, offering a range of backpacks, crossbody bags, and shoulder bags designed around the combination of style and everyday practicality. The webshop serves customers in the United States, Australia, Canada, and New Zealand.

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At a glance

About Doughnut (US)

Free shipping from
$100
First order discount
12% off when signing up
Main product category
Backpacks and bags
Price range
$42 to $100+
Ships to
United States, Australia, Canada, New Zealand
Currencies accepted
USD, CAD
Segment
Mid-range
Doughnut positions itself in the accessible mid-range segment, with backpacks typically priced between $60 and $100 and larger or more elaborate styles reaching up to $100 or slightly above. The brand targets style-conscious everyday users, including students and commuters, who want a bag that works for school, travel, or casual use without sacrificing visual appeal. Collections are organized around distinct themes and color palettes, ranging from soft pastels and nature-inspired tones to metallic and graphic series, giving buyers a wide range of aesthetic choices within a consistent product family. The brand states that all steps in production are completed by its own team, which reflects a hands-on approach to quality control.
June 2026

Active promotions

Ready to use with your order at Doughnut (US).

Sign up for the newsletter and receive 12% off your first order.
To the shop
Seasonal sale event with 25% off a wide selection of bags, excluding new launches, sale items, and accessories.
To the shop
Recent

Doughnut (US) in the news

Recent updates and background about Doughnut (US), summarised in our own words.

NDTV

Boy dies after choking on doughnut at US school

A boy died after choking on a doughnut at a school in the United States. Authorities suspected a connection to a TikTok challenge, according to reporting by NDTV.

Dallas News

Two D-FW doughnut shops make DoorDash top list

DoorDash has identified several doughnut shops in the Dallas-Fort Worth area as among the best in the country. The selections were covered by the Dallas News.

Savannah Morning News

Georgia doughnut shop earns spot on DoorDash top 100 list

A doughnut shop in Georgia has been included in DoorDash's list of the top 100 donut shops in the United States. The Savannah Morning News reported on the recognition.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Doughnut (US)

Answers to the most common questions, based on search behaviour and our own research.

Is Doughnut (US) a reliable webshop?

Doughnut (US) is the official American store of the Doughnut brand, which states that all production steps are handled by its own team. The site offers a structured catalog with clearly listed prices and an active blog, which points to an established operation rather than a temporary or anonymous storefront.

Do I get free shipping on my order at Doughnut (US)?

Yes, Doughnut (US) offers free shipping on orders of $100 or more. Orders below that threshold may be subject to shipping costs.

Is there a discount for new customers at Doughnut (US)?

New customers can sign up to receive 12% off their first order. The webshop also runs periodic promotions such as the Doughnut Day sale, which offers 25% off, though that discount does not apply to new launch items, sale items, or accessories.

What types of bags does Doughnut (US) sell?

The assortment includes classic backpacks, mini backpacks, large backpacks, crossbody bags, and shoulder bags. Products are organized by size, occasion, and themed series such as Sky, Happy Camper, Girlitude, and Enchanted.

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