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DefineMe is an American fragrance brand that sells eau de parfum and travel-sized perfumes directly to consumers through its own webshop. The brand positions scent as a personal tool for self-expression, offering a curated collection of named fragrances alongside a monthly subscription service.

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At a glance

About Define Me

Main category
Eau de Parfum
Product range
Full-size perfumes, travel sprays, discovery sets, samples, gift cards
Free shipping from
$80 on US orders
Prices from
£6.00 (samples)
Subscription available
Yes, monthly scent subscription (The DefineMe Edit)
Loyalty programme
Yes, points-based rewards programme
Target audience
Fragrance enthusiasts, adults
Industry membership
Fragrance Foundation
DefineMe targets fragrance enthusiasts who want a more intentional approach to wearing perfume, rather than simply following mainstream trends. The brand operates in the accessible-premium segment, with entry points via samples and travel sprays that allow customers to try before committing to a full bottle. Its range is built around distinct fragrance characters such as Nearly Nude, Kahana, and Lalawoo, each designed to evoke a specific mood or identity. As a proud member of the Fragrance Foundation, DefineMe positions itself as a serious player in the independent fragrance market.
July 2026

Active promotions

Ready to use with your order at Define Me.

Discount on a specific fragrance for a limited period, for example 20% off a selected eau de parfum using a promotional code at checkout.
To the shop
Bundle deal on travel sprays, for example two travel sprays for a fixed combined price rather than buying them separately.
To the shop
Recent

Define Me in the news

Recent updates and background about Define Me, summarised in our own words.

Define Me

Travel-Sized Perfumes for On the Go

DefineMe offers a range of travel sprays designed as compact companions for everyday use. These purse-sized fragrances make it easy to carry a signature scent wherever you go.

Define Me

Find Your Signature Scent with the DefineMe Fragrance Quiz

DefineMe offers an online fragrance quiz to help customers find a perfume that matches their personal style and preferences. The quiz is designed for shoppers who are unsure where to start within the brand's collection.

Define Me

Earn Points with the DefineMe Rewards Programme

DefineMe runs a loyalty programme that lets customers earn points and rewards with every purchase. Members also gain access to exclusive benefits through the programme.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Define Me

Answers to the most common questions, based on search behaviour and our own research.

Is DefineMe a reliable webshop?

DefineMe is a member of the Fragrance Foundation and sells directly through its own webshop. The site offers a dedicated returns and exchange process, order tracking, and a customer reviews section, which are indicators of an organised retail operation.

Does DefineMe offer free shipping?

DefineMe offers free shipping on US orders over $80. Shipping conditions for other countries may differ, so it is worth checking the website for the most current information.

Can I try a perfume before buying a full bottle?

Yes, DefineMe sells samples and discovery sets specifically for this purpose. The brand actively encourages customers to try before committing to a full-size purchase.

How do returns or exchanges work at DefineMe?

DefineMe has a dedicated returns and exchange process accessible via the website. Customers can start a return or exchange through the quick links section on the site.

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