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Cupcakes and Cashmere LLC is an online shop founded by blogger and designer Emily Schuman, offering a curated range of jewelry, accessories, home fragrance, and lifestyle products. The shop launched in 2017 as an extension of the cupcakes and cashmere brand, which Schuman built from a personal blog started in 2008.
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About Cupcakes and Cashmere LLC
Founded
2017 (blog since 2008)
Founder
Emily Schuman
Main categories
Jewelry, Accessories, Home Fragrance, Home Decor
Fine jewelry material
Solid 14K gold, diamonds, opals, pearls, silver
Free shipping from
$100
Loyalty program
C&C Rewards (200 points on sign-up)
Price range jewelry
Under $50 to fine jewelry under $250
Personalization
Engraving available on select jewelry
Cupcakes and Cashmere LLC targets consumers who appreciate a polished, everyday aesthetic without veering into high-fashion territory. The assortment sits in the accessible to mid-premium segment, with jewelry ranging from affordable fashion pieces to solid 14K gold fine jewelry. The shop is strongly tied to the personal taste of founder Emily Schuman, whose editorial selections and named favorites form a recurring part of the product offering. Alongside jewelry, the shop carries accessories, clothing, bags, candles, diffusers, and home decor, positioning itself as a lifestyle destination rather than a single-category retailer.
Active promotions
Ready to use with your order at Cupcakes and Cashmere LLC.
Free shipping on all orders of $100 or more, applied automatically at checkout.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Seasonal sitewide sale with percentage discounts across jewelry, accessories, and home categories.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Cupcakes and Cashmere LLC in the news
Recent updates and background about Cupcakes and Cashmere LLC, summarised in our own words.
The June Edit: New Summer Arrivals Now Live
Cupcakes and Cashmere has launched its June Edit, featuring new summer arrivals including straw bags and sparkly chain earrings. The update is part of the shop's ongoing seasonal editorial approach curated by founder Emily Schuman.
Summer Solstice Sale Offers Up to 40% Off Sitewide
The shop is currently running a Summer Solstice Sale with discounts of up to 40% across all categories, including jewelry, accessories, and home products. Select restocked styles such as the Reese Ear Jacket Studs are also available again during this period.
Resort Collection and Layering Chains Highlighted as Key Trends
Cupcakes and Cashmere has put a spotlight on its Resort Collection and layering chain jewelry as standout trends this season. The shop positions these styles under its editorial selections alongside mixed metals and bold jewelry edits.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Cupcakes and Cashmere LLC
Answers to the most common questions, based on search behaviour and our own research.
Is Cupcakes and Cashmere LLC a reliable webshop?
Cupcakes and Cashmere LLC is an established brand with roots going back to Emily Schuman's blog founded in 2008, and the shop itself has been operating since 2017. The site offers a loyalty rewards program and curated collections, which suggests an ongoing and structured retail operation. Customer reviews on this page can give further insight into real shopping experiences.
Do they offer free shipping?
Yes, Cupcakes and Cashmere LLC offers free shipping on orders of $100 or more.
What kind of jewelry does Cupcakes and Cashmere sell?
The shop carries both fashion jewelry and fine jewelry, including pieces in solid 14K gold, diamonds, opals, pearls, and silver. Categories include earrings, ear cuffs, necklaces, bracelets, rings, hand chains, and anklets, with some styles available for engraving or personalization.
Does Cupcakes and Cashmere have a rewards or discount program?
Yes, the shop runs a loyalty program called C&C Rewards. New members receive 200 free points upon joining. The site also runs periodic sales, such as sitewide percentage discounts.
Your turn
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Guarantee: every review triggers one of these 5 real donations:
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Share your photo review about Cupcakes and Cashmere LLC
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