Show how your product is used in everyday life.
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
CUDDLY is an online pet supply shop that sells dog food, cat food, toys, and accessories, with a built-in donation model that directs meals to shelter animals with every purchase. The shop operates its own branded food line alongside a fundraising and affiliate platform for animal welfare organizations.
Your review = Donation to charity + chance on €250
Two minutes of your time. One donation to a good cause, plus a monthly cash raffle.
Photo reviews
Photos and experiences shared by contributors. Read below how we check submissions.
How reviews and confirmations work
We ask contributors to share a photo they took and their own experience. Reviews go through automated checks. Flagged reviews can be assessed manually. Approval is not a guarantee that a photo is unedited or free of AI generation.
- Email address confirmed means the link sent to that address was used. It does not prove a purchase or the identity of a person.
- Company management confirmed relates to access to this company page. A paid plan does not verify individual reviews.
- A review invitation does not independently prove a purchase. An order reference supplied by a company is not independent purchase verification either.
- Publishing a photo with a review does not automatically permit reuse in marketing. A subscription does not grant that permission either.
Is there a problem with a review or photo? Contact us with the page link and an explanation so we can examine it. [email protected]
Impact via CUDDLY
You write a review, we donate to a good cause on your behalf.
No donations have been made for CUDDLY yet, but every review sets one in motion right away.
For business owners
What could Image Review do for your business?
Let customers tell the story. Discover how reviews and customers’ own photos could work for your business.
An example for your business
Let your products become part of your customer’s story.
Collect product experiences with customers’ own photos. Photos with recorded permission can be exported for your website and organic social media, within that permission.
Bring customer experiences closer to the next order.
Display available reviews using a widget on your website. With the WooCommerce plugin, you can also show product reviews alongside the relevant product.
Show what your work means to your customers.
Let customers share their experience with your business. A relevant photo they took can help others understand the work you did.
Show your work through your customer’s eyes.
Ask for a relevant photo of the result alongside an experience. Reuse a photo only when permission is recorded and within the permitted use.
Show experiences where new customers discover you.
Use your company page for company reviews and display available reviews with a widget on your own website, for example alongside your services or contact page.
An illustration of how you could use Image Review. Your choices are not stored.
How it works
- Activate your company pageAdd your business or claim its existing page. Activate access after business verification.
- Ask your customer to share an experienceChoose a product and invite a customer to share an honest experience with their own photo.Ask a customer about their experience of your service and a relevant photo of the result.
- Show customer experiencesDisplay available reviews with a widget. Reuse customer photos when permission has been recorded.
The basic widget is also available on a free account. Product review requests, the WooCommerce product review tab and editing a company page require a paid plan or active trial. Photo reuse always requires appropriate permission.
About CUDDLY
Main category
Pet food and supplies
Product range
Dog food, cat food, toys, supplies, apparel
Prices from
$15.00 USD
Shelter partners
4,000+ organizations
Donation model
1 meal donated per purchase
Target audience
Pet owners, shelters, rescues
Affiliate program
CUDDLY Fetch Rewards (no cost)
Currency
USD
CUDDLY positions itself at the intersection of pet retail and animal welfare, targeting pet owners who want their spending to have a measurable social impact. For every product purchased, a meal is automatically donated to one of more than 4,000 shelter, rescue, and food pantry partners across the United States. The product range sits in the mid-price segment, starting from around $15 for dry dog food and $16.50 for cat food, with a focus on recipes such as chicken and rice, salmon and rice, and grain-free formulas. Beyond retail, CUDDLY also offers shelters and rescues a no-cost fundraising tool through the Fetch Rewards affiliate program, making it as much a support platform as a standard webshop.
Active promotions
Ready to use with your order at CUDDLY.
Buy a bundle of pet food products at a reduced combined price, with an automatic meal donation included for each item in the bundle.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Subscribe to a recurring delivery of your pet's food and receive a discount on each order compared to the standard single-purchase price.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
CUDDLY in the news
Recent updates and background about CUDDLY, summarised in our own words.
Rescued gray cat goes from local nuisance to affectionate pet
A gray cat that was previously known for causing trouble in its neighborhood was taken in and gradually became a calm and affectionate companion. The transformation illustrates how rescue animals can change significantly when given a stable and caring environment.
Children at a park warm up to a large and gentle dog
A group of young children encountered a large dog at a park and discovered it had a calm and affectionate temperament. The interaction quickly drew interest from other children, all wanting to spend time with the animal.
A werewolf character described as having a cuddly quality
A werewolf, typically associated with fear and aggression, is being described as unexpectedly endearing in this context. The item originates from EA, suggesting a connection to a game or digital product featuring such a character.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about CUDDLY
Answers to the most common questions, based on search behaviour and our own research.
Is CUDDLY a reliable webshop?
CUDDLY is an established pet supply platform that also operates a fundraising network with more than 4,000 shelter and rescue partners. Customer reviews on individual products show high ratings, with the Salmon and Rice Dog Food for example holding a 4.88 out of 5 based on 100 reviews.
How does the donation work when I buy something at CUDDLY?
For every item purchased, a meal is automatically donated on the buyer's behalf. Each month, CUDDLY distributes these meals to partner shelters, rescues, and food pantries across the country, prioritizing organizations with the greatest need.
What types of pet food does CUDDLY sell?
CUDDLY sells its own branded dry and wet food for dogs and cats, including puppy and kitten varieties. Recipes include chicken and rice, salmon and rice, grain-free chicken and pea, and a seafood medley for cats.
Can shelters and rescues also benefit from CUDDLY beyond receiving donated meals?
Yes. CUDDLY offers animal welfare organizations a free affiliate fundraising tool called the Fetch Rewards Program, which allows shelters and rescues to generate sustainable funding while encouraging pet owners to purchase quality nutrition.
Your turn
Do you have experience with CUDDLY?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about CUDDLY
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
- Reviewing anonymously is fine, we only need your email
- No mandatory account, no registration
- Reviews appear after a check within 24 hours
- Monthly chance to win € 250 cash
