Show how your product is used in everyday life.
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
AYAQ is a French outdoor apparel brand that designs technical clothing for outdoor athletes and explorers, with a focus on eco-conscious production in Europe. The webshop offers men's and women's collections spanning waterproof jackets, fleece, merino wool tops, softshell pants, and accessories for activities such as mountaineering, ski touring, hiking, and trail running.
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Photo reviews
Photos and experiences shared by contributors. Read below how we check submissions.
How reviews and confirmations work
We ask contributors to share a photo they took and their own experience. Reviews go through automated checks. Flagged reviews can be assessed manually. Approval is not a guarantee that a photo is unedited or free of AI generation.
- Email address confirmed means the link sent to that address was used. It does not prove a purchase or the identity of a person.
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Impact via Ayaq
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For business owners
What could Image Review do for your business?
Let customers tell the story. Discover how reviews and customers’ own photos could work for your business.
An example for your business
Let your products become part of your customer’s story.
Collect product experiences with customers’ own photos. Photos with recorded permission can be exported for your website and organic social media, within that permission.
Bring customer experiences closer to the next order.
Display available reviews using a widget on your website. With the WooCommerce plugin, you can also show product reviews alongside the relevant product.
Show what your work means to your customers.
Let customers share their experience with your business. A relevant photo they took can help others understand the work you did.
Show your work through your customer’s eyes.
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Show experiences where new customers discover you.
Use your company page for company reviews and display available reviews with a widget on your own website, for example alongside your services or contact page.
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How it works
- Activate your company pageAdd your business or claim its existing page. Activate access after business verification.
- Ask your customer to share an experienceChoose a product and invite a customer to share an honest experience with their own photo.Ask a customer about their experience of your service and a relevant photo of the result.
- Show customer experiencesDisplay available reviews with a widget. Reuse customer photos when permission has been recorded.
The basic widget is also available on a free account. Product review requests, the WooCommerce product review tab and editing a company page require a paid plan or active trial. Photo reuse always requires appropriate permission.
About Ayaq
Main category
Technical outdoor apparel
Target audience
Outdoor athletes, mountaineers, explorers
Free shipping from
£300
Instalment payments
Pay in 3 interest-free instalments via Alma, from €100
Production
European workshops, including B-Corp certified facilities
Materials
PFC-free, recycled polyester, premium merino wool
Brand origin
France
Activities covered
Mountaineering, hiking, ski touring, trail running, alpine skiing
AYAQ positions itself firmly in the premium segment of outdoor technical apparel, targeting serious outdoor enthusiasts who demand reliable performance in demanding weather conditions. The brand was co-designed with Vincent Defrasne, Olympic biathlon champion, and counts extreme explorer Mike Horn among its ambassadors, which reflects a genuine connection to high-level outdoor pursuits rather than lifestyle branding. Production takes place in European workshops, including B-Corp certified and 100% green energy certified facilities, and all products are PFC-free, underscoring a meaningful environmental commitment. The typical AYAQ customer prioritises technical durability, weather protection, and sustainability over trend-driven design.
Active promotions
Ready to use with your order at Ayaq.
Free shipping on orders above £300, making it worthwhile to combine multiple items in a single order.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Pay for your outdoor gear in 3 interest-free instalments via Alma, available on orders from €100.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Ayaq in the news
Recent updates and background about Ayaq, summarised in our own words.
Men's Hardshell Jackets: PFC-free expedition performance
AYAQ's men's hardshell jackets are designed for skiing and extreme weather, combining exceptional waterproofing and breathability with PFC-free materials produced in a specialised European workshop.
Visit Ayaq →Men's Fleece Jackets made with recycled materials
The men's fleece jacket collection uses recycled materials and is produced in a 100% green energy certified European facility, balancing technical insulation with everyday comfort.
Visit Ayaq →Men's Adventure T-Shirts: merino wool and recycled polyester
AYAQ's men's technical T-shirts combine premium merino wool for thermoregulation with fine recycled Italian polyester options designed for high-intensity outdoor activity.
Visit Ayaq →Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Ayaq
Answers to the most common questions, based on search behaviour and our own research.
Is AYAQ a reliable webshop?
AYAQ is an established French outdoor brand with a transparent focus on European manufacturing and environmental standards. The site offers clear shipping, refund, and warranty policies, and the brand works with recognised adventurers such as Olympic champion Vincent Defrasne and explorer Mike Horn.
Do you get free shipping with AYAQ?
AYAQ offers free shipping on orders of £300 or more. For orders below this threshold, shipping fees apply.
Can you pay in instalments at AYAQ?
Yes, AYAQ offers the option to pay in 3 interest-free instalments through Alma, available from €100.
Does AYAQ have a return or warranty policy?
AYAQ lists dedicated pages for its refund policy, warranty, and repair service on the website. Customers are advised to consult these pages directly for the specific terms and conditions.
Your turn
Do you have experience with Ayaq?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about Ayaq
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
- Reviewing anonymously is fine, we only need your email
- No mandatory account, no registration
- Reviews appear after a check within 24 hours
- Monthly chance to win € 250 cash
