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Apollo DE is a German optical retailer offering prescription glasses, sunglasses, contact lenses, hearing aids, and AI-enabled eyewear through its online shop and physical stores. The company operates under Apollo-Optik Holding GmbH & Co. KG and is headquartered in Schwabach, Germany.

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At a glance

About Apollo DE

Free shipping from
€20
Prices from
€20 for glasses
Main categories
Glasses, sunglasses, contact lenses, hearing aids, AI glasses
Brands available
Ray-Ban, Prada, Oakley, Miu Miu, Ralph Lauren and more
Customer service
Free phone line 0800/276 55 66, Mon,Fri 08:00,18:00
Financing
0% financing available
Guarantee
Best price guarantee and money-back guarantee
Headquarters
Schwabach, Germany
Apollo DE positions itself in the accessible to mid-range segment of the optical market, with prescription glasses starting from €20 and a broad assortment that spans everyday eyewear, designer brands such as Ray-Ban, Prada, and Oakley, as well as contact lenses and hearing solutions. The shop targets a wide consumer base including men, women, and children, with specific product lines for progressive lenses, sports sunglasses, and coloured contact lenses. Apollo also offers services such as a free professional eye test, a virtual try-on tool, a glasses rental model called Apollo+, and a contact lens subscription. This combination of in-store services and online convenience places Apollo between a traditional optician and a modern e-commerce retailer.
July 2026

Active promotions

Ready to use with your order at Apollo DE.

Up to 50% off on a second pair of glasses or sunglasses when purchasing together, for example as part of a back-to-school or seasonal campaign.
To the shop
Free contact lens trial offer available for new customers, allowing them to test lenses before committing to a full purchase or subscription.
To the shop
Recent

Apollo DE in the news

Recent updates and background about Apollo DE, summarised in our own words.

Apollo DE

Apollo introduces AI Glasses with prescription lenses

Apollo DE now offers AI-enabled glasses from Ray-Ban Meta and Oakley Meta, including versions compatible with most prescription strengths. These smart glasses combine everyday eyewear functionality with audio and connectivity features.

Apollo DE

Apollo+ glasses rental model gives customers a flexible alternative to buying

Through the Apollo+ programme, customers can rent prescription glasses instead of purchasing them outright, with a return process managed through the website. This subscription-style model is aimed at customers who prefer flexibility over ownership.

Apollo DE

Contact lens subscription saves money from the first delivery

Apollo DE offers a contact lens subscription service called iWear Direct, which delivers lenses automatically at a chosen interval and at a lower price than single purchases. The subscription is flexible and can be cancelled on a monthly basis.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Apollo DE

Answers to the most common questions, based on search behaviour and our own research.

Is Apollo DE a reliable webshop?

Apollo DE is operated by Apollo-Optik Holding GmbH & Co. KG, a registered German company with a long-standing presence in the optical retail sector. The company offers a best price guarantee and a money-back guarantee, and has a certified optician responsible for its optical services.

Does Apollo DE offer free shipping?

Yes, Apollo DE offers free shipping on orders from €20 onwards.

Can I return an order to Apollo DE?

Apollo DE has a returns and refund process in place. Customers can find information about returns and their current order status through the service section of the website.

Does Apollo DE offer an eye test?

Yes, Apollo DE offers a free professional eye test, referred to as the Sehtest Pro, which can be booked online through the website.

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