Show how your product is used in everyday life.
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
AnaOno is a specialist online retailer offering bras, breast forms, loungewear, and related intimates designed specifically for people who have undergone breast surgery, including mastectomy, lumpectomy, implant procedures, and other chest-altering treatments. The shop was founded by Dana Donofree, who began designing bras for her own post-mastectomy body after finding that conventional options no longer fit.
Your review = Donation to charity + chance on €250
Two minutes of your time. One donation to a good cause, plus a monthly cash raffle.
Photo reviews
Photos and experiences shared by contributors. Read below how we check submissions.
How reviews and confirmations work
We ask contributors to share a photo they took and their own experience. Reviews go through automated checks. Flagged reviews can be assessed manually. Approval is not a guarantee that a photo is unedited or free of AI generation.
- Email address confirmed means the link sent to that address was used. It does not prove a purchase or the identity of a person.
- Company management confirmed relates to access to this company page. A paid plan does not verify individual reviews.
- A review invitation does not independently prove a purchase. An order reference supplied by a company is not independent purchase verification either.
- Publishing a photo with a review does not automatically permit reuse in marketing. A subscription does not grant that permission either.
Is there a problem with a review or photo? Contact us with the page link and an explanation so we can examine it. [email protected]
Impact via AnaOno
You write a review, we donate to a good cause on your behalf.
No donations have been made for AnaOno yet, but every review sets one in motion right away.
For business owners
What could Image Review do for your business?
Let customers tell the story. Discover how reviews and customers’ own photos could work for your business.
An example for your business
Let your products become part of your customer’s story.
Collect product experiences with customers’ own photos. Photos with recorded permission can be exported for your website and organic social media, within that permission.
Bring customer experiences closer to the next order.
Display available reviews using a widget on your website. With the WooCommerce plugin, you can also show product reviews alongside the relevant product.
Show what your work means to your customers.
Let customers share their experience with your business. A relevant photo they took can help others understand the work you did.
Show your work through your customer’s eyes.
Ask for a relevant photo of the result alongside an experience. Reuse a photo only when permission is recorded and within the permitted use.
Show experiences where new customers discover you.
Use your company page for company reviews and display available reviews with a widget on your own website, for example alongside your services or contact page.
An illustration of how you could use Image Review. Your choices are not stored.
How it works
- Activate your company pageAdd your business or claim its existing page. Activate access after business verification.
- Ask your customer to share an experienceChoose a product and invite a customer to share an honest experience with their own photo.Ask a customer about their experience of your service and a relevant photo of the result.
- Show customer experiencesDisplay available reviews with a widget. Reuse customer photos when permission has been recorded.
The basic widget is also available on a free account. Your portal shows the product review allowance and order connections included in your plan. The WooCommerce product review tab is also available on Free. Company page editing and photo export require a paid plan or active trial. Photo reuse always requires appropriate permission.
About AnaOno
Free shipping from
£100
Main assortment
Post-surgery bras, breast forms, loungewear, underwear
Target audience
People who have undergone breast surgery or have specialist bra-fit needs
Price range
From approx. £43
Key materials
Tencel Modal (beech tree-derived, wire-free)
Fit support
Online fit quiz matching size and chest type
FSA/HSA eligibility
Information available on site
Founded by
Dana Donofree, post-mastectomy
AnaOno occupies a focused niche within the intimates market, targeting people whose bodies have changed as a result of breast surgery and who find that standard bra sizing and construction no longer meets their needs. The brand positions itself in the mid-to-premium price range, with bras typically ranging from around £43 to £65, emphasising thoughtful construction such as pocketed cups, front closures, and wire-free designs made with soft Tencel Modal fabric. The typical customer is a breast cancer patient or survivor, someone living with asymmetry, or anyone who has had a cosmetic or reconstructive chest procedure and is looking for both functional support and a sense of normalcy in their wardrobe. A fit quiz on the site helps customers identify their size and chest type before browsing, reducing the guesswork that often comes with shopping for specialist intimates.
Active promotions
Ready to use with your order at AnaOno.
Free shipping on orders of £100 or more, applied automatically at checkout.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Seasonal discount on selected bra styles, for example during breast cancer awareness month or end-of-season sales.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
AnaOno in the news
Recent updates and background about AnaOno, summarised in our own words.
Comfy Modal Collection
AnaOno produces its bras and lingerie using Tencel Modal fabric derived from beech trees, described as buttery soft and intended to be gentle on scars and incisions. The material is used across a range of styles in the current collection.
Recover Collection: Front Closure Bras for Post-Surgery Healing
The Recover Collection focuses on comfortable front closure mastectomy bras designed to make dressing easier during recovery. The range is intended for customers in the immediate post-operative phase who need practical, gentle support.
Mastectomy Lingerie: The Reveal Collection
AnaOno's Reveal collection offers post-mastectomy bras and loungewear that combine soft fabrics with a more fashion-forward aesthetic. The range is aimed at customers who want to feel confident and comfortable beyond the recovery phase.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about AnaOno
Answers to the most common questions, based on search behaviour and our own research.
Is AnaOno a trustworthy webshop?
AnaOno was founded by Dana Donofree following her own mastectomy, and the brand has grown into a recognised specialist retailer in the post-surgery intimates space. The site includes a press section, a store locator, a bra assistance programme, and resources such as recovery guides, which suggest an established and structured operation.
Does AnaOno offer free shipping?
Yes, AnaOno offers free shipping on orders of £100 or more.
Can I return a bra if it does not fit?
AnaOno has a returns process in place, accessible via the 'Start a Return' link in the site's resources section. Specific conditions and timeframes are detailed on the returns page of the website.
How do I know which bra size to order after surgery?
AnaOno provides an online fit quiz that takes approximately two minutes to complete and matches customers to a size and chest type based on their current body. The quiz is designed specifically for people whose chest shape may have changed due to surgery.
Your turn
Do you have experience with AnaOno?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about AnaOno
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
- Reviewing anonymously is fine, we only need your email
- No mandatory account, no registration
- Reviews appear after a check within 24 hours
- Monthly chance to win € 250 cash
