Subscribe to the soap subscription and receive a recurring discount on refill orders compared to one-time purchases.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Soapply is an American webshop that sells natural, EWG-verified liquid hand soap in refillable glass bottles. Every purchase is linked to a donation supporting global water, sanitation, and hygiene initiatives.
Your review = Donation to charity + chance on €250
Two minutes of your time. One donation to a good cause, plus a monthly cash raffle.
Photo reviews
No glossy product shots, but what customers actually receive at home.
Impact via Soapply
You write a review, we donate to a good cause on your behalf.
No donations have been made for Soapply yet, but every review sets one in motion right away.
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About Soapply
Shipping
Free shipping sitewide
Packaging
Refillable glass bottles
Certification
EWG Verified
Donation model
$1 donation per 8 oz sold
Main category
Natural hand soap
Product lines
Essential Set, Flagship, Artist Series, Gifts
Subscription
Soap subscription available
Retail presence
Also available at Nordstrom
Soapply positions itself in the premium segment of personal care, targeting health-conscious and socially engaged consumers who want to know exactly what goes on their skin and where their money goes. The brand was founded by Mera McGrew after she witnessed the consequences of inadequate handwashing access while living in Africa, and the social mission remains central to every product sold. Soapply distinguishes itself by combining EWG-certified, detergent-free formulations with refillable glass packaging, pushing back against the opacity and synthetic ingredients common in the mainstream soap industry. The range includes subscription options, curated gift sets, and a limited-edition Artist Series, making it relevant both as an everyday purchase and as a considered gift.
Active promotions
Ready to use with your order at Soapply.
Refer a friend and receive a credit towards your next Soapply order.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Soapply in the news
Recent updates and background about Soapply, summarised in our own words.
Artist Series: Oliver Jeffers x Soapply
Soapply launched a limited-edition bi-monthly artist subscription, with Oliver Jeffers as the first of six hand-picked artists. Subscribers receive six unique artist-designed bottles over a twelve-month period.
What You May Not Know About Handwashing
Soapply's blog covers the science and facts behind effective handwashing, including frequently missed areas and the most important moments to wash your hands.
Gifts and Merch Collection Now Available
Soapply has expanded its offering with a curated gift shop featuring sets across multiple price points, all formulated with the same natural ingredients and packaged in refillable glass.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Soapply
Answers to the most common questions, based on search behaviour and our own research.
Is Soapply a reliable webshop?
Soapply has been featured in multiple publications and is carried at Nordstrom, which indicates a level of established credibility. Customer reviews on the site are broadly positive, with recurring praise for product quality, packaging, and the brand's social mission.
Does Soapply offer free shipping?
Yes, Soapply currently offers free shipping sitewide on all orders.
What makes Soapply different from regular hand soap?
Soapply is formulated as a true soap rather than a synthetic detergent, contains no parabens, sulfates, artificial colorants, or added fragrances, and is EWG Verified. It comes in refillable glass bottles to reduce plastic waste.
Can I give Soapply as a gift?
Soapply offers a dedicated gift shop with curated sets in different price ranges, as well as a limited-edition Artist Series available as a subscription. Corporate gifting options are also available upon request.
Your turn
Do you have experience with Soapply?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about Soapply
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
- Reviewing anonymously is fine, we only need your email
- No mandatory account, no registration
- Reviews appear after a check within 24 hours
- Monthly chance to win € 250 cash
