Show how your product is used in everyday life.
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
Caraa is a New York City-based lifestyle brand that designs bags positioned at the intersection of high fashion and functional performance. The brand offers a range of sports bags, travel bags, baby bags, and accessories aimed at women with active, on-the-go lifestyles.
Your review = Donation to charity + chance on €250
Two minutes of your time. One donation to a good cause, plus a monthly cash raffle.
Photo reviews
Photos and experiences shared by contributors. Read below how we check submissions.
How reviews and confirmations work
We ask contributors to share a photo they took and their own experience. Reviews go through automated checks. Flagged reviews can be assessed manually. Approval is not a guarantee that a photo is unedited or free of AI generation.
- Email address confirmed means the link sent to that address was used. It does not prove a purchase or the identity of a person.
- Company management confirmed relates to access to this company page. A paid plan does not verify individual reviews.
- A review invitation does not independently prove a purchase. An order reference supplied by a company is not independent purchase verification either.
- Publishing a photo with a review does not automatically permit reuse in marketing. A subscription does not grant that permission either.
Is there a problem with a review or photo? Contact us with the page link and an explanation so we can examine it. [email protected]
Impact via Caraa
You write a review, we donate to a good cause on your behalf.
No donations have been made for Caraa yet, but every review sets one in motion right away.
For business owners
What could Image Review do for your business?
Let customers tell the story. Discover how reviews and customers’ own photos could work for your business.
An example for your business
Let your products become part of your customer’s story.
Collect product experiences with customers’ own photos. Photos with recorded permission can be exported for your website and organic social media, within that permission.
Bring customer experiences closer to the next order.
Display available reviews using a widget on your website. With the WooCommerce plugin, you can also show product reviews alongside the relevant product.
Show what your work means to your customers.
Let customers share their experience with your business. A relevant photo they took can help others understand the work you did.
Show your work through your customer’s eyes.
Ask for a relevant photo of the result alongside an experience. Reuse a photo only when permission is recorded and within the permitted use.
Show experiences where new customers discover you.
Use your company page for company reviews and display available reviews with a widget on your own website, for example alongside your services or contact page.
An illustration of how you could use Image Review. Your choices are not stored.
How it works
- Activate your company pageAdd your business or claim its existing page. Activate access after business verification.
- Ask your customer to share an experienceChoose a product and invite a customer to share an honest experience with their own photo.Ask a customer about their experience of your service and a relevant photo of the result.
- Show customer experiencesDisplay available reviews with a widget. Reuse customer photos when permission has been recorded.
The basic widget is also available on a free account. Product review requests, the WooCommerce product review tab and editing a company page require a paid plan or active trial. Photo reuse always requires appropriate permission.
About Caraa
Founded in
New York City
Main category
Luxury sports and lifestyle bags
Product range
Convertibles, crossbodies, backpacks, duffels, totes, baby bags, travel kits, accessories
Target audience
Active women, parents, travelers
Price range
From £69 (accessories) to £266 (baby bags)
Customer service
First-order discount
10% off when subscribing to the newsletter
Bundle discount
20% off on curated bundles
Founded by Carmen and Aaron, two Spain-raised entrepreneurs who met in New York, Caraa operates in the premium segment of the bag market, with products crafted from materials such as recycled water-repellent nylon and leather trims. The brand targets modern women who need versatile bags that transition between work, fitness, travel, and parenting without compromising on aesthetics. Caraa has received a CFDA award and its baby collection has been recognized with industry awards. The brand is sold through its own webshop as well as select retailers worldwide, and has attracted attention from both everyday consumers and celebrities.
Active promotions
Ready to use with your order at Caraa.
Subscribe to the Caraa newsletter and receive 10% off your first order.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Shop curated product bundles and save 20% compared to buying individual items.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Caraa in the news
Recent updates and background about Caraa, summarised in our own words.
Review of the Caraa Convertible Studio Tote Bag
The Caraa Convertible Studio Tote Bag has been reviewed as part of a product evaluation published by Business Insider. The bag is notable for its convertible design, which allows it to be worn or carried in multiple ways. The review provides an assessment of the bag's features and overall usability.
Visit Caraa →Caraa explores opportunities in niche sports markets
Caraa has been looking at niche sports, including fencing, as potential areas for future growth. The brand appears to see value in targeting smaller, dedicated sporting communities rather than focusing exclusively on mainstream athletic markets.
Visit Caraa →Caraa releases collaborative backpack with USA Fencing
Caraa partnered with USA Fencing to produce a collaborative backpack, available in a Pearl colorway. The product is part of the brand's broader effort to engage with the fencing world through co-branded merchandise.
Visit Caraa →Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Caraa
Answers to the most common questions, based on search behaviour and our own research.
Is Caraa a reliable webshop?
Caraa is a registered lifestyle brand founded in New York City, with products stocked in retailers worldwide and a customer reviews section on its own website. The brand has received industry recognition, including a CFDA award for its founder and awards for its baby collection.
How can I contact Caraa customer service?
Caraa can be reached by email at [email protected]. The website also provides a FAQ section and information on shipping and returns.
What is the return policy at Caraa?
Caraa has a dedicated shipping and returns page on its website. Specific return conditions and timeframes are listed there, so it is recommended to review that page before purchasing.
Does Caraa offer discounts or promotions?
Caraa offers 10% off a first order when signing up for the newsletter. Additionally, curated bundles are available at a 20% discount, and sale items are listed on the website.
Your turn
Do you have experience with Caraa?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about Caraa
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
- Reviewing anonymously is fine, we only need your email
- No mandatory account, no registration
- Reviews appear after a check within 24 hours
- Monthly chance to win € 250 cash
