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Sitano is an American women's resortwear brand offering beach cover-ups, dresses, and lightweight vacation pieces designed to take wearers from poolside to dinner. The brand is available through its own webshop at shopsitano.com and on Nordstrom.com.

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At a glance

About Sitano

Founded
2021
Main category
Women's resortwear and beach cover-ups
Price range
$88 to $208
Shipping
Free shipping and free returns
Target audience
Women looking for vacation and resort clothing
Also available at
Nordstrom.com
Bundle discount
50% off when buying at least 8 items
Founders
Mary Scott Jameson and Merrill Horridge
Sitano was founded in 2021 by two female co-founders, Mary Scott Jameson and Merrill Horridge, both Atlanta natives who identified a gap in the market for well-made, reasonably priced resort wear. The brand targets women planning beach holidays, girls trips, or any warm-weather getaway, positioning itself in the mid-to-premium segment with prices roughly ranging from $88 to $208. Sitano's philosophy centers on versatility: pieces are designed to transition from swimwear cover-up to dinner outfit, reducing the need to pack multiple wardrobes. The range includes maxi dresses, shirt dresses, crochet styles, sarongs, and maternity-friendly options, with a recurring emphasis on effortless, polished styling.
July 2026

Active promotions

Ready to use with your order at Sitano.

Free shipping and free returns on all orders, making it easier to try pieces at home before committing.
To the shop
Buy at least 8 items and receive 50% off your entire order, ideal for group trips or building a complete vacation wardrobe.
To the shop
Recent

Sitano in the news

Recent updates and background about Sitano, summarised in our own words.

The Times of India

Play Sita No Vesh Performed at Bharat Rang Mahotsav

The theatrical production Sita No Vesh was staged as part of the Bharat Rang Mahotsav festival. The play was presented to audiences attending the national theatre event. Further details about the performance were reported by The Times of India.

PIB

Bharat Rang Mahotsav Surat Chapter Closes with Gujarati Theatre Production

The Surat segment of the 25th edition of Bharat Rang Mahotsav concluded with a staging of Sita No Vesh. The production was noted for reflecting the distinct character and tradition of Gujarati theatre. The event marked the formal end of the festival's Surat chapter.

Business Traveller

NH Collection Hotel Opens Its First Property in Palermo

The NH Collection hotel brand has made its debut in Palermo, Sicily, with the opening of a new property. This marks the brand's first presence in the Sicilian capital. The opening was covered by Business Traveller.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Sitano

Answers to the most common questions, based on search behaviour and our own research.

Is Sitano a reliable webshop?

Sitano is a legitimate, female-founded brand that launched in 2021 and is also sold through Nordstrom.com, a well-known major retailer. The webshop offers free shipping and free returns, which provides some reassurance for first-time buyers.

Does Sitano offer free shipping?

Yes, Sitano offers free shipping and free returns on orders placed through its webshop at shopsitano.com.

Can I return or exchange items at Sitano?

Sitano has a returns and exchange policy, and shoppers can start a return or exchange directly through the website. Exact return windows are detailed in the Returns and Exchange Policy section on the site.

Does Sitano have a bundle discount?

Yes, Sitano offers a Beach Bundle deal where customers who purchase at least 8 items receive 50% off the order. The discount applies automatically at checkout.

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