Free delivery on orders above a set minimum order value, applicable to standard delivery zones in New Zealand.
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First Light Farms is a New Zealand-based online butcher specialising in 100% grass-fed Wagyu beef and pasture-raised venison, delivered directly to consumers. The company operates as a collective of farmers and food enthusiasts with a focus on traceable, consciously farmed meat.
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About First Light Farms
Main products
Grass-fed Wagyu beef and pasture-raised venison
Country of origin
New Zealand
Founded
2006
Ships to
New Zealand and United States
Price range
From NZD 55 (e.g. Wagyu Short Ribs)
Farming method
100% grass-fed, GMO-free pastures
Customer service phone
06 878 2712
Headquarters
Havelock North, New Zealand
First Light Farms positions itself firmly in the premium meat segment, targeting consumers who prioritise animal welfare, traceability and flavour over price. Founded in 2006 by three New Zealanders, the company pioneered grass-fed Wagyu beef at a time when the category did not exist, challenging the conventional grain-fed model used in Japan and the United States. Its customer base includes home cooks and food-conscious buyers who want to know where their meat comes from and how it was raised. The shop operates across New Zealand and the United States, offering cuts by marble score, variety boxes, heat-and-eat options and even dog food made from the same animals.
Active promotions
Ready to use with your order at First Light Farms.
Introductory variety box offered at a reduced price for first-time customers who want to sample multiple cuts before committing to larger orders.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
First Light Farms in the news
Recent updates and background about First Light Farms, summarised in our own words.
New Zealand pet food brand gains recognition through US programme
A premium pet food company from New Zealand has received attention through a programme based in the United States. The initiative appears to support the brand's presence in international markets.
Farm expands operations with new cold storage facility
A local farm has increased its processing capacity by adding a cold storage facility. The expansion is intended to support the farm's ability to handle and store products more efficiently.
Cheesesteak concept linked to Matū restaurant to open in Los Angeles
A cheesesteak-focused offshoot connected to the restaurant Matū is set to open two locations in Los Angeles during the current year. The expansion marks the concept's entry into the California market.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about First Light Farms
Answers to the most common questions, based on search behaviour and our own research.
Is First Light Farms a reliable online shop?
First Light Farms has been operating since 2006 and was recognised by Forbes as producing some of the best beef in the world. The company is transparent about its farming practices, lists its physical address publicly and offers direct customer contact by phone.
How does First Light Farms deliver its meat?
First Light Farms delivers directly from its farms to the customer's front door. Delivery is available in New Zealand and the United States, though weather conditions can occasionally cause delays, particularly in the Upper North Island.
What is the difference between the marble score options for Wagyu?
First Light Farms sells Wagyu beef at different Marble Score levels, such as MBS 2-5 and MBS 6+, which indicate the intensity of fat marbling in the meat. Higher scores generally correspond to richer flavour and a higher price point.
Does First Light Farms sell anything other than steaks and roasts?
Yes, alongside fresh and frozen cuts the shop offers a Heat and Eat range, variety boxes, Wagyu hides and deer skins, and dog food made from the same animals raised on their farms.
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