Free shipping on orders above a set minimum order value for customers in the continental United States.
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Rainbow Loom is the official webstore of the brand behind the original rubber band craft loom that won the Toy of the Year award in 2014. The store sells a wide range of looms, rubber band collections, kits, and accessories directly to consumers.
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About Rainbowloom
Free shipping from
$35 within the continental U.S.
Main category
Craft toys and rubber band looms
Target audience
Children, parents, and craft enthusiasts
Prices starting from
approx. £2.35 GBP
Online-only products
Yes, including Silk Collection and Limited Edition bands
Gift cards
Available
Toy of the Year
Won in 2014
Ships to
Continental U.S. and international (prices shown in GBP)
Rainbow Loom positions itself as the originator of the rubber band bracelet craft category, appealing primarily to children, parents, and craft enthusiasts looking for creative and educational play. The webstore offers products across a broad price range, from small accessories to larger combo sets and gift kits, placing it in the accessible to mid-range segment. Beyond the classic Rainbow Loom, the brand has expanded into a family of products including the Auto Loom, Finger Loom, Hair Loom, Alpha Loom, and the newer Loomigurumi kits, reflecting a continued focus on product innovation within the craft toy niche. The store also features exclusive online-only collections, such as the Silk Collection and Limited Edition rubber band ranges, giving the webstore a distinct offering compared to physical retail.
Active promotions
Ready to use with your order at Rainbowloom.
Seasonal discount on selected combo sets and kits, applied automatically or via a product-specific code shown on the product page.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Rainbowloom in the news
Recent updates and background about Rainbowloom, summarised in our own words.
Canadian students set Guinness record with Rainbow Loom chain
Students at Loughborough Public School in Canada created the longest Rainbow Loom chain in the country, earning an official Guinness World Record. The achievement was reported by Kingstonist News.
Visit Rainbowloom →Nebulous Stars and Rainbow Loom launch joint DIY craft kits
Toy brand Nebulous Stars has partnered with Rainbow Loom to release a new line of do-it-yourself craft kits. The collaboration was covered by The Toy Book and combines the identities of both brands in a single product range.
Visit Rainbowloom →Rainbow Loom featured in a parenting discussion on toy trends
Today's Parent published a piece referencing an intense period of demand or enthusiasm surrounding Rainbow Loom. The article appears to address the challenges parents faced in relation to the toy's popularity.
Visit Rainbowloom →Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Rainbowloom
Answers to the most common questions, based on search behaviour and our own research.
Is Rainbow Loom a reliable webstore?
Rainbow Loom is the official webstore of the brand that invented the rubber band loom craft and won the Toy of the Year award in 2014. The store sells directly to consumers and has been operating as a recognised brand in the craft toy market for over a decade.
Does Rainbow Loom offer free shipping?
Yes, Rainbow Loom offers free shipping on orders over $35 within the continental United States. International shipping conditions may differ.
What products can I buy at the Rainbow Loom webstore?
The store sells looms, rubber band collections, combo sets, kits, accessories, and gift cards. Some collections, such as the Silk Collection and Limited Edition bands, are available exclusively through the online store.
Are there discount codes available at Rainbow Loom?
Rainbow Loom regularly includes discount codes with specific products, such as codes for additional savings on select kits and combo sets. These codes are mentioned on the product pages at the time of purchase.
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