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Florence by Mills is the official brand of actress Millie Bobby Brown, offering a range of clean beauty products, fashion, and lifestyle accessories. The brand draws its name and ethos from Brown's great-grandmother Florence, a woman known for living life on her own terms.

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At a glance

About Florencebymills

Founded by
Millie Bobby Brown
Main categories
Beauty, Fashion, Lifestyle
Beauty focus
Clean and natural formulas
Fashion style
Comfy, fun, mix and match
Target audience
Young women and girls
Additional categories
Coffee, Eyewear, Bags, Pet accessories
Website
florencebymills.com
Florence by Mills positions itself in the accessible mid-range segment, targeting younger women and girls who value self-expression, comfort, and natural beauty. The brand's philosophy is rooted in authenticity, encouraging customers to embrace who they are rather than conform to a particular standard. The product range spans clean skincare, makeup, fragrance, mix-and-match fashion, eyewear, coffee, and even pet accessories, making it a broad lifestyle label rather than a single-category store. What sets Florence by Mills apart is the direct connection to its founder's personal values and family heritage, which gives the brand a distinct identity beyond typical celebrity-endorsed lines.
June 2026

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Discount on gift sets and skincare kits when purchasing multiple items together.
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Recent

Florencebymills in the news

Recent updates and background about Florencebymills, summarised in our own words.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Florencebymills

Answers to the most common questions, based on search behaviour and our own research.

Is Florence by Mills a reliable webshop?

Florence by Mills is the official brand of actress Millie Bobby Brown and operates through its own official website at florencebymills.com. The site includes a copyright notice, privacy policies, and FAQ sections, which are standard indicators of a professionally operated online store.

What kind of products does Florence by Mills sell?

The brand offers a wide range of products including skincare, makeup, fragrance, hair care, fashion clothing, eyewear, bags, coffee, and pet accessories. The beauty line focuses on clean and natural formulas.

Does Florence by Mills ship internationally?

The website includes an EU Privacy Policy and a California Privacy Notice, which suggests the brand serves customers in both the United States and Europe. For specific shipping destinations and costs, it is best to check the FAQ section on the official website.

How can I contact Florence by Mills customer service?

Florence by Mills has dedicated FAQ sections for beauty, fashion, and coffee on its official website. These pages are the recommended starting point for questions about orders, returns, or products.

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