Show how your product is used in everyday life.
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
Emma IE is an Irish online webshop specialising in mattresses and sleep products, operating under the German parent company Emma Matratzen GmbH. The shop serves consumers in Ireland with a range that includes mattresses, pillows, toppers, duvets, beds and mattress protectors.
Your review = Donation to charity + chance on €250
Two minutes of your time. One donation to a good cause, plus a monthly cash raffle.
Photo reviews
Photos and experiences shared by contributors. Read below how we check submissions.
How reviews and confirmations work
We ask contributors to share a photo they took and their own experience. Reviews go through automated checks. Flagged reviews can be assessed manually. Approval is not a guarantee that a photo is unedited or free of AI generation.
- Email address confirmed means the link sent to that address was used. It does not prove a purchase or the identity of a person.
- Company management confirmed relates to access to this company page. A paid plan does not verify individual reviews.
- A review invitation does not independently prove a purchase. An order reference supplied by a company is not independent purchase verification either.
- Publishing a photo with a review does not automatically permit reuse in marketing. A subscription does not grant that permission either.
Is there a problem with a review or photo? Contact us with the page link and an explanation so we can examine it. [email protected]
Impact via Emma IE
You write a review, we donate to a good cause on your behalf.
No donations have been made for Emma IE yet, but every review sets one in motion right away.
For business owners
What could Image Review do for your business?
Let customers tell the story. Discover how reviews and customers’ own photos could work for your business.
An example for your business
Let your products become part of your customer’s story.
Collect product experiences with customers’ own photos. Photos with recorded permission can be exported for your website and organic social media, within that permission.
Bring customer experiences closer to the next order.
Display available reviews using a widget on your website. With the WooCommerce plugin, you can also show product reviews alongside the relevant product.
Show what your work means to your customers.
Let customers share their experience with your business. A relevant photo they took can help others understand the work you did.
Show your work through your customer’s eyes.
Ask for a relevant photo of the result alongside an experience. Reuse a photo only when permission is recorded and within the permitted use.
Show experiences where new customers discover you.
Use your company page for company reviews and display available reviews with a widget on your own website, for example alongside your services or contact page.
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How it works
- Activate your company pageAdd your business or claim its existing page. Activate access after business verification.
- Ask your customer to share an experienceChoose a product and invite a customer to share an honest experience with their own photo.Ask a customer about their experience of your service and a relevant photo of the result.
- Show customer experiencesDisplay available reviews with a widget. Reuse customer photos when permission has been recorded.
The basic widget is also available on a free account. Product review requests, the WooCommerce product review tab and editing a company page require a paid plan or active trial. Photo reuse always requires appropriate permission.
About Emma IE
Trial period
200 nights
Guarantee
10 years
Delivery
Free in Ireland
Returns
Free in Ireland
Payment options
Klarna (3 interest-free instalments)
Prices from
€299.00
Headquarters
Frankfurt am Main, Germany
Main assortment
Mattresses, pillows, toppers, duvets, beds, accessories
Emma IE positions itself in the mid-to-premium sleep segment, targeting everyday consumers who want researched, award-winning sleep products without visiting a physical store. The brand emphasises over 10 years of sleep innovation and points to more than 150,000 five-star reviews worldwide as evidence of its track record. Customers are offered a 200-night home trial, which removes much of the risk typically associated with buying a mattress online. The range is broad enough to cover a full bedroom setup, and bundle deals are available for those equipping a new home or replacing multiple items at once.
Active promotions
Ready to use with your order at Emma IE.
Free pillow included with the purchase of selected mattresses, available during promotional periods.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Bundle deal combining a mattress, pillows, duvet and free mattress protector at a reduced combined price.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Emma IE in the news
Recent updates and background about Emma IE, summarised in our own words.
Death notice published for Emma McArdle of Baldoyle, Dublin
A death notice has been published for Emma McArdle, born McCormack, who was from Baldoyle in Dublin. The notice appeared on RIP.ie, an Irish obituary platform. No further details about her life or circumstances are included in the available information.
Emma Raducanu loses Queen's Club final to Donna Vekic
Tennis player Emma Raducanu was defeated by Donna Vekic in the final of the tournament at Queen's Club. Vekic claimed the title after winning the decisive match. The result marks a runner-up finish for Raducanu at that event.
Entrepreneur notes challenges of operating a business in Ireland
An entrepreneur named Emma Maye has shared that she finds running a business in Ireland more challenging than in England. She indicated that England presents a comparatively easier environment for her work. The remark highlights ongoing concerns some business owners have about the Irish market.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Emma IE
Answers to the most common questions, based on search behaviour and our own research.
Is Emma IE a reliable webshop?
Emma IE is the Irish store of Emma Matratzen GmbH, a German company with over 10 years of sleep product development and more than 150,000 five-star reviews worldwide. The shop offers a 200-night trial and a 10-year guarantee, which are concrete indicators of confidence in their products.
How long does delivery from Emma IE take?
Emma IE offers free delivery across Ireland. Specific lead times are not stated on the website, but the shop works with multiple shipping partners including DPD, MeteorSpace, GLS and ThermoProducts.
Can I return a mattress if I am not satisfied?
Yes. Emma IE offers a 200-night trial with free returns in Ireland, meaning customers can return their mattress within that period if it does not suit them.
What payment methods does Emma IE accept?
Emma IE accepts payments via Klarna, which allows customers to split the purchase into 3 interest-free instalments. Other payment methods are not specified in the publicly available information.
Your turn
Do you have experience with Emma IE?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
cash per month
One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
- 2 Give stars 1 to 5 per aspect
- 3 Trigger a donation Plus a chance at € 250 cash per month
Write a review
Share your photo review about Emma IE
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
- Reviewing anonymously is fine, we only need your email
- No mandatory account, no registration
- Reviews appear after a check within 24 hours
- Monthly chance to win € 250 cash
