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Lelet NY is a New York City-based luxury accessories brand offering handcrafted hair accessories, jewelry, and bridal pieces. The brand is designed and produced in its own NYC studio, with a range that spans everyday elegance and occasion wear.

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At a glance

About Leletny

Founded by
Sara Bieler Sasson
Headquarters
New York City, USA
Production
Handcrafted in NYC studio
Main categories
Hair accessories, jewelry, bridal
Materials used
Swarovski crystals, sterling silver, gold plating, semi-precious stones, silks, fine leathers
Prices from
£75
Welcome discount
10% off first order on newsletter sign-up
Bridal offer
Veils, crowns, halos, hairpins, bridal jewelry
Lelet NY operates firmly in the luxury segment, with prices reflecting the use of premium materials such as Swarovski crystals, sterling silver, gold plating, semi-precious stones, silks, and fine leathers. Founded by Sara Bieler Sasson, a Parsons School of Design graduate with a background in fine arts and architecture, the brand applies principles of form and proportion to accessories rather than treating them as afterthoughts. The typical customer is a style-conscious adult who values craftsmanship and intentional design, whether shopping for daily wear, a special event, or a bridal occasion. Lelet NY is stocked by luxury retailers worldwide and has been worn by figures including Anne Hathaway, Taylor Swift, and Olivia Palermo.
November 2026

Active promotions

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Sign up to the newsletter and receive 10% off your first order.
To the shop
Book a showroom appointment for a personal bridal or accessories consultation in the NYC studio.
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Recent

Leletny in the news

Recent updates and background about Leletny, summarised in our own words.

Leletny

Lelet NY expands its bridal collection with new crowns and veils

The bridal range at Lelet NY includes blusher veils, crowns, halos, combs, and dedicated bridal jewelry, catering to customers looking for luxury handcrafted accessories for their wedding day. Showroom appointments are available for those who want a personal consultation.

Leletny

Winter Whites campaign highlights architectural hair and jewelry pieces

Lelet NY's current seasonal focus pairs architectural design touches with vintage-inspired finds under the Winter Whites theme. Featured pieces include the Grace Pearl Swan Earrings, the Gia Pearl and Chain Comb, and the Ella Woven Crown.

Leletny

All Lelet NY designs are handcrafted in the brand's New York City studio

Unlike many accessories brands that outsource production, Lelet NY designs and handcrafts every piece in its own NYC studio, with a stated commitment to local production and responsible sourcing of materials.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Leletny

Answers to the most common questions, based on search behaviour and our own research.

Is Lelet NY a reliable webshop?

Lelet NY is an established luxury accessories brand founded in New York City, stocked by leading luxury retailers worldwide, and worn by well-known public figures. The brand produces its pieces in its own NYC studio and works with traceable premium materials.

Can I return an order from Lelet NY?

Lelet NY has a dedicated returns policy listed on its website under the Help section. Customers based in the US can find specific return instructions there; international return conditions may differ.

Does Lelet NY ship internationally?

Yes, Lelet NY ships to a large number of countries worldwide. The webshop supports multiple currencies and lists an extensive range of countries at checkout.

What kind of discount can I get at Lelet NY?

New subscribers to the Lelet NY newsletter receive 10% off their first order. The brand occasionally features sale pricing on selected items as well.

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