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Eli and Elm is an American online retailer specialising in premium latex and memory foam pillows, along with bedding accessories such as weighted comforters, body pillows, and cooling pillowcases. The brand is based in New Haven, Connecticut, and has been donating pillows to local charities since 2018.

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At a glance

About Eli and Elm

Trial period
45 nights
Warranty
5 years
Shipping
Free on all orders
Returns
Hassle-free returns and exchanges
Payment
Pay monthly available
Founded
2018
Headquarters
New Haven, Connecticut, United States
Main assortment
Latex and memory foam pillows, weighted comforters, pillowcases
Eli and Elm positions itself in the premium sleep segment, targeting consumers who deal with neck, shoulder, or back discomfort and are looking for ergonomically considered bedding solutions. The brand's flagship product is its Side Sleeper Pillow, which features an adjustable loft and a curved shape intended to support multiple sleeping positions. Eli and Elm has received recognition from publications including Forbes, CNN, and the Sleep Foundation, placing it at the higher end of the consumer pillow market. The company partners with researchers and engineers during product development and uses high thread count, long-staple fibers across its bedding range.
September 2026

Active promotions

Ready to use with your order at Eli and Elm.

Buy one pillow, get a second pillow at 50% off during promotional sale periods.
To the shop
40% discount on the Body Pillow, including a free pillowcase and an extra fill pack.
To the shop
Recent

Eli and Elm in the news

Recent updates and background about Eli and Elm, summarised in our own words.

Yahoo

Comparison between Eli and Elm and Nest Bedding adjustable pillows

Yahoo published a comparison of two adjustable pillows, the Eli and Elm and the Nest Bedding, both aimed at side sleepers. The piece outlines key differences to help consumers decide which option may suit their needs.

Tom's Guide

Tom's Guide tests a popular pillow for side sleepers

A reviewer at Tom's Guide tested a widely discussed pillow designed for side sleepers. The tester reported noticeable improvements in sleep quality within the first week of use.

nj.com

Side sleeper pillow from Eli and Elm offered in a buy one get one deal

A writer at nj.com shared their experience using an Eli and Elm pillow, noting that it helped reduce neck discomfort. The pillow was available at the time of publication through a limited buy one get one promotion.

Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.

Frequently asked questions

What others ask about Eli and Elm

Answers to the most common questions, based on search behaviour and our own research.

Is Eli and Elm a reliable webshop?

Eli and Elm has been operating since 2018 and offers a 45-night trial period along with a 5-year warranty on its products. The brand has been featured by outlets such as Forbes, CNN, and the Sleep Foundation, and has donated over 5,000 pillows to charities since its founding.

Does Eli and Elm offer free shipping?

Yes, Eli and Elm offers free shipping on all orders, regardless of the order value.

What is the return policy at Eli and Elm?

Eli and Elm offers a 45-night trial, after which hassle-free returns and exchanges are available. Customers can contact the support team directly to arrange a return or exchange.

What types of pillows does Eli and Elm sell?

Eli and Elm sells latex and memory foam pillows in several versions, including a Side Sleeper Pillow, an Everyday Pillow, a Body Pillow, and a compact Side Sleeper Mini. All pillow models feature adjustable loft and are designed to accommodate different sleeping positions.

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