Show how your product is used in everyday life.
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
EquiFit is an American online store specialising in performance equipment for horses and riders, including boots, saddle pads, girths, ear bonnets, fly masks, and rider therapy products. The shop operates its own US store and positions itself as a premium brand focused on engineered, sport-oriented equestrian gear.
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For business owners
What could Image Review do for your business?
Let customers tell the story. Discover how reviews and customers’ own photos could work for your business.
An example for your business
Let your products become part of your customer’s story.
Collect product experiences with customers’ own photos. Photos with recorded permission can be exported for your website and organic social media, within that permission.
Bring customer experiences closer to the next order.
Display available reviews using a widget on your website. With the WooCommerce plugin, you can also show product reviews alongside the relevant product.
Show what your work means to your customers.
Let customers share their experience with your business. A relevant photo they took can help others understand the work you did.
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Use your company page for company reviews and display available reviews with a widget on your own website, for example alongside your services or contact page.
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How it works
- Activate your company pageAdd your business or claim its existing page. Activate access after business verification.
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The basic widget is also available on a free account. Product review requests, the WooCommerce product review tab and editing a company page require a paid plan or active trial. Photo reuse always requires appropriate permission.
About Equifit
Main category
Equestrian performance equipment
Target audience
Competitive and recreational equestrians
Product range
Boots, girths, saddle pads, ear bonnets, fly masks, leg support, rider therapy
Customisation
Available via EquiFit CustomLab
FEI-compliant products
Available within boot range
Store
US Store (equifit.com)
Customer account
Order tracking, order history, wish list
Warranty
Warranty policy available on website
EquiFit targets competitive and serious recreational equestrians who prioritise technical performance over basic functionality, placing the brand firmly in the premium segment of the equestrian market. The product range is built around the idea that both horse and rider are athletes, with items engineered for durability, fit, and recovery rather than purely aesthetic appeal. A notable feature of the offering is the CustomLab, which allows customers to personalise select products including boots, saddle pads, and ear bonnets. The brand also emphasises product longevity through replaceable components, such as interchangeable boot liners designed to extend the life of the outer boot.
Active promotions
Ready to use with your order at Equifit.
Free shipping on orders above a minimum spend threshold for US customers
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Discount on a bundle of replacement boot liners when purchased together with a new pair of D-Teq Boots
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Equifit in the news
Recent updates and background about Equifit, summarised in our own words.
EquiFit introduces cold compression therapy for horses
EquiFit, inc. has launched a new cold compression therapy product aimed at the equestrian market. The product was covered by The Chronicle of the Horse. Further details about the specific features of the therapy were not included in the available information.
Visit Equifit →Mark Wahlberg posts photo of daughter Grace
Actor Mark Wahlberg shared a new photograph of his daughter Grace on the occasion of a recent personal milestone. The post was covered by HELLO! Magazine. Note that this item does not appear to be related to the equestrian brand EquiFit.
Visit Equifit →Horseware Ireland and EquiFit announce merger
Equestrian brands Horseware Ireland and EquiFit have announced a merger between the two companies. The news was reported by Paulick Report. No additional details about the terms or timeline of the merger are available from the provided information.
Visit Equifit →Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Equifit
Answers to the most common questions, based on search behaviour and our own research.
Is EquiFit a reliable webshop?
EquiFit operates an official branded online store with account management features including order tracking and order history. The site lists a return policy, warranty information, and a contact form for customer inquiries.
What is the return policy at EquiFit?
EquiFit has a return policy listed on their website, accessible via the footer under the Useful Links section. Customers are advised to review the full policy on the site before purchasing, as specific terms and timeframes are detailed there.
Does EquiFit ship internationally?
The website operates a dedicated US Store, which suggests the primary shipping focus is within the United States. Shipping and delivery details can be found on the EquiFit website under Shipping and Delivery.
Can I customise products at EquiFit?
Yes, EquiFit offers a CustomLab where customers can personalise select items such as boots, saddle pads, and ear bonnets. The customisation service is available directly through the online store.
Your turn
Do you have experience with Equifit?
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
€250
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One winner from all review submitters, drawn on the 1st of the month.
Your review = real impact + chance to win €250
Guarantee: every review triggers one of these 5 real donations:
- 1 Upload a photo Of your order or the product
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Share your photo review about Equifit
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
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