Show how your product is used in everyday life.
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
Who Gives A Crap (US) is an eco-friendly household products brand that sells bamboo and recycled paper products, including toilet paper, paper towels, tissues, sponges, and trash bags. The company donates 50% of its profits to clean water and sanitation nonprofits around the world.
Your review = Donation to charity + chance on €250
Two minutes of your time. One donation to a good cause, plus a monthly cash raffle.
Photos and experiences shared by contributors. Read below how we check submissions.
Help other shoppers get an honest view of Who Gives A Crap (US).
Add your photoWe ask contributors to share a photo they took and their own experience. Reviews go through automated checks. Flagged reviews can be assessed manually. Approval is not a guarantee that a photo is unedited or free of AI generation.
Is there a problem with a review or photo? Contact us with the page link and an explanation so we can examine it. [email protected]
You write a review, we donate to a good cause on your behalf.
No donations have been made for Who Gives A Crap (US) yet, but every review sets one in motion right away.
For business owners
Let customers tell the story. Discover how reviews and customers’ own photos could work for your business.
An example for your business
Ask a customer for an honest product experience and a photo they took. Visitors can then see more than your product photography.
Collect product experiences with customers’ own photos. Photos with recorded permission can be exported for your website and organic social media, within that permission.
Display available reviews using a widget on your website. With the WooCommerce plugin, you can also show product reviews alongside the relevant product.
Let customers share their experience with your business. A relevant photo they took can help others understand the work you did.
Ask for a relevant photo of the result alongside an experience. Reuse a photo only when permission is recorded and within the permitted use.
Use your company page for company reviews and display available reviews with a widget on your own website, for example alongside your services or contact page.
An illustration of how you could use Image Review. Your choices are not stored.
The basic widget is also available on a free account. Your portal shows the product review allowance and order connections included in your plan. The WooCommerce product review tab is also available on Free. Company page editing and photo export require a paid plan or active trial. Photo reuse always requires appropriate permission.
Ready to use with your order at Who Gives A Crap (US).
Recent updates and background about Who Gives A Crap (US), summarised in our own words.
Sapphire Jones of Who Gives A Crap speaks about the relationship between environmental health and business sustainability. She argues that the collapse of natural systems would have serious consequences for companies and societies alike.
Who Gives A Crap serves as an example of how a toilet paper company has shaped its business around the customer. The brand's practices are discussed in the context of what other businesses can learn about engaging their audience effectively.
Who Gives A Crap is examined as a case study in how a consumer brand can build strong customer relationships. The company's approach to product, communication, and values is used to illustrate broader principles of customer experience.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
Answers to the most common questions, based on search behaviour and our own research.
Who Gives A Crap is a established brand with a 100% Money Back Guarantee and a transparent impact report showing over $14 million donated to clean water and sanitation causes. The company also publishes its official carbon footprint and maintains a no-deforestation commitment, which points to a high level of accountability.
Yes, Who Gives A Crap offers free carbon neutral shipping on orders over $25 in the United States, with carbon emissions offset through verified programs.
Who Gives A Crap backs its products with a 100% Money Back Guarantee, meaning customers who are not satisfied can request a refund. For specific return conditions, it is best to check the returns and refunds section on their website.
Yes, the brand offers a subscribe and save option on select products such as its 100% Bamboo Toilet Paper, allowing customers to receive regular deliveries at a reduced price.
Help other consumers by sharing your experience, with a photo of what you actually received. It takes two minutes and you automatically join the monthly draw.
Guarantee: every review triggers one of these 5 real donations:
A photo says more than a thousand words. Help other consumers with an honest experience and join the monthly draw for € 250 cash.
1 review = 1 real donation
We choose a good cause and donate on your behalf. Within 30 days, with proof.
+ chance to win €250 in our monthly draw
Picking a good cause…
It's real.
What now?
Inspire others
Tell your network and trigger more donations
Stay in the loop
Get a weekly update of new donations (1 mail/week)
Write your experience in 2 minutes. Honest and specific.