Free delivery on orders above a minimum spend threshold, applicable to UK and European orders placed through the webshop.
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Björn Axén is a Swedish professional hair care brand that sells shampoos, conditioners, styling products, hair masks, oils and serums through its own webshop. The range is developed in collaboration with professional hairdressers and is available for delivery across the United Kingdom and a wide range of European countries.
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About Bjorn Axen
Delivery time
2 to 5 working days (UK)
Free shipping from
500 SEK
Payment methods
Klarna
Ships to
United Kingdom and most EU countries
Head office
Birger Jarlsgatan 33, Stockholm, Sweden
Customer service hours
Mon to Fri 8:00 to 18:00 CET, Sat 9:00 to 16:30 CET
Main assortment
Hair care and styling products
Product development
In collaboration with professional hairdressers
Björn Axén positions itself in the professional hair care segment, targeting consumers who want salon-quality results at home. The brand draws on over 60 years of hairdressing experience and develops its products according to three stated pillars: People, Planet and Performance. Products are formulated with carefully selected, hypoallergenic ingredients aimed at supporting the well-being of both hair and scalp. The range covers every step of a hair care routine, from scalp scrubs and shampoos to leave-in treatments and styling aids, with dedicated series for concerns such as repair, moisture, volume, curl and anti-frizz.
Active promotions
Ready to use with your order at Bjorn Axen.
Introductory discount for first-time customers who sign up for the Björn Axén newsletter, applied automatically at checkout.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Bjorn Axen in the news
Recent updates and background about Bjorn Axen, summarised in our own words.
Björn Axén launches new volume-focused hair care series
Björn Axén has introduced a new product series centered on adding volume to hair, positioned ahead of 2026. The line is reported to bring fuller, more voluminous styles back into focus. Vogue Scandinavia covered the launch.
Refinery29 writer tries the viral Scandi Layers butterfly cut
A writer for Refinery29 documented her personal experience getting the Scandi Layers butterfly haircut, which has been gaining attention online. The outcome differed from what she had anticipated. The piece offers a first-hand perspective on this Scandinavian-inspired trend.
Refinery29 revisits the Scandi Layers haircut trend
Refinery29 published a personal account of getting the Scandi Layers haircut, a style that has been circulating widely online. The writer noted that the results were not what she had expected going in. The piece examines the appeal and reality of this trending cut.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Bjorn Axen
Answers to the most common questions, based on search behaviour and our own research.
Is Björn Axén a reliable webshop?
Björn Axén is an established Swedish hair care brand with over 60 years of experience in the professional hair industry. The webshop offers payment via Klarna and ships to the UK and across Europe, which indicates a structured and commercially active operation.
How long does delivery from Björn Axén take?
For UK orders, Björn Axén states a delivery time of 2 to 5 working days. Free delivery is available on orders over 500 SEK.
How can I contact Björn Axén customer service?
Customer service can be reached by phone at +46 (0)8-545 27 350 or by email at [email protected]. The team is available on weekdays from 8:00 to 18:00 CET and on Saturdays from 9:00 to 16:30 CET.
What payment options does Björn Axén accept?
Björn Axén accepts payments through Klarna, which typically offers options such as pay later or instalments depending on the buyer's location and eligibility.
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