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Ruby Love, operating under Panty Prop, Inc., is a US-based apparel brand specializing in leak-proof period underwear, swimwear, sleepwear, and activewear for women, teens, and others who experience menstruation or incontinence. The company was founded in 2015 by Crystal Etienne and offers products in sizes ranging from XXS to 8XL.
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About Panty Prop, Inc.
Founded
2015
Founder
Crystal Etienne
Legal entity
Panty Prop, Inc. (DBA Ruby Love)
Free shipping from
$99 (domestic)
Size range
XXS to 8XL
Main categories
Period underwear, swimwear, sleepwear, activewear
Target audience
Women, teens, girls, men, elderly
Technology
Patented Dri-Tech Mesh with organic cotton liner
Ruby Love positions itself in the functional apparel segment, targeting women, girls, and teens who want reliable protection during their period without relying solely on traditional products such as tampons or pads. The brand appeals to parents shopping for their daughters navigating a first period, as well as adult women seeking a discreet everyday solution, including those with postpartum bleeding or medical conditions that make internal products unsuitable. Prices sit in the mid-range, with bundles and subscription kits available as more economical options. What sets the brand apart is its patented Dri-Tech Mesh technology combined with a built-in organic cotton absorbent layer, and the explicit avoidance of plastics and polyurethane laminate in its materials.
Active promotions
Ready to use with your order at Panty Prop, Inc..
10% discount on a first order for new customers using a welcome code at checkout.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Bundle deal on multi-piece teen period underwear sets, offering a reduced price compared to buying items individually.
Example promotion
This is an example of a promotion that could suit this business. It is not a guaranteed active offer or a working discount code. Check the website for current deals.
To the shop
Panty Prop, Inc. in the news
Recent updates and background about Panty Prop, Inc., summarised in our own words.
Knix Wear Files Patent Infringement Claim Against Diva
Knix Wear has initiated legal proceedings against Diva Menstrual Underwear, alleging that the company's products infringe on its patents. The case was reported by Bloomberg Law News. No further details about the outcome are available from the provided information.
Period Underwear Without PFAS: Options for a Safer Cycle
Growing concern about PFAS chemicals in period underwear has prompted a closer look at safer, PFAS-free alternatives available on the market. The topic was covered by Green Matters, which highlighted options for consumers seeking healthier choices during menstruation. PFAS are a group of synthetic chemicals that have raised health and environmental concerns.
Popsugar Lists Period Underwear Brands Worth Considering
Popsugar published an overview of seven period underwear brands that consumers may want to explore. The piece is aimed at people looking for alternatives or additions to their menstrual care routine. Panty Prop is among the brands featured in the roundup.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Panty Prop, Inc.
Answers to the most common questions, based on search behaviour and our own research.
Is Ruby Love (Panty Prop, Inc.) a reliable webshop?
Ruby Love has been operating since 2015 and is a registered company under Panty Prop, Inc. The brand has been featured in press outlets and has a visible customer review section on its website, with testimonials from parents and adult users alike.
Does Ruby Love offer free shipping?
Yes, Ruby Love offers free domestic shipping on orders of $99 or more.
Can Ruby Love period underwear be worn without a tampon or pad?
Yes, all Ruby Love products are designed to be worn without a tampon or menstrual cup, though they can also be combined with one for heavier flow days. The built-in absorbent layer provides protection on its own.
Does Ruby Love have products for teens and first periods?
Ruby Love offers a dedicated teen range including a First Period Kit, teen underwear, swimwear, sleepwear, and a Monthly Period Kit subscription. These are designed to help young people manage their period with confidence.
Your turn
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