Free trial available for new users on most HitPaw desktop and online products, with no payment required to get started.
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HitPaw is a software company founded in 2019 that develops AI-powered tools for editing, enhancing, and converting video, photo, and audio content. The platform offers desktop applications, mobile apps, and online tools aimed at both casual users and content creators.
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About Hitpaw
Founded
2019
Downloads
23 million or more
Satisfied users
7.3 million or more
Subscribers
1.4 million or more
Countries served
160 or more
Main category
AI multimedia software
Platforms
Windows, Mac, iOS, Android, Online
Free trial
Available for most products
HitPaw positions itself in the consumer and prosumer software segment, targeting students, content creators, influencers, and business owners who want to improve their media quality without requiring professional expertise. The company's philosophy centers on simplicity and accessibility, summarized in the phrase 'Start Simple, Act Like A Pro.' With over 23 million downloads across more than 160 countries, HitPaw operates on a meaningful scale for an independent software brand. The product range spans AI-driven video upscaling up to 8K, real-time voice changing, photo enhancement, and audio tools, with pricing structured around free trials and subscription plans.
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Exclusive 30% discount for teachers and healthcare workers on HitPaw software subscriptions.
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Hitpaw in the news
Recent updates and background about Hitpaw, summarised in our own words.
HitPaw VikPea supports AI video upscaling to 8K
HitPaw VikPea is an AI-powered video enhancer that can upscale video footage to 4K and 8K resolution. The tool is available for PC, Mac, web browsers, and mobile devices.
Free online AI video enhancer now available
HitPaw offers a free online video quality enhancer that improves clarity, sharpness, and resolution without requiring a software download. The tool is aimed at users who want quick upscaling results directly in their browser.
HitPaw FotorPea updated with new AI realism model
HitPaw released version 5.5.0 of FotorPea, introducing a new AI realism model, faster enhancement workflows, and a smarter AI chat drawing feature. An earlier update also added a smart AI agent for image generation.
Summaries by Image Review based on publicly available sources and our own editing. External links may contain affiliate links.
What others ask about Hitpaw
Answers to the most common questions, based on search behaviour and our own research.
Is HitPaw a reliable software company?
HitPaw was founded in 2019 and has accumulated over 23 million downloads across more than 160 countries. The platform offers free trials for most products, allowing users to test the software before purchasing a subscription.
Does HitPaw offer a free version or trial?
Yes, HitPaw provides free trial options for its main products, including the video enhancer, photo enhancer, and voice changer. Users can download or use the tools online before committing to a paid plan.
What kind of products does HitPaw sell?
HitPaw offers AI-powered software tools for video enhancement and conversion, photo editing and upscaling, and audio processing including real-time voice changing. Products are available as desktop applications for Windows and Mac, as mobile apps for iOS and Android, and as online tools.
Does HitPaw offer discounts for students or teachers?
HitPaw mentions a 30% discount specifically for teachers and healthcare workers. Students are also highlighted as a target audience, though the specific discount arrangement for students is not further detailed on the public pages.
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